
via Imago
Image Source: Imago

via Imago
Image Source: Imago
With March Madness, comes a lot of debates, energy, and rivalry, but above all are the surprises. Something similar happened just recently, as the Arkansas Razorbacks defeated the Kansas Jayhawks with a close 79-72 score. With the spread reportedly at -4.5 for the Jayhawks, and the Kansas franchise ranking as the 21st best in the KenPom rankings, losing to the 40th ranked Arkansas would have certainly been an upset for many. While several players contributed to this win, Arkansas might not have come out on top had it not been for Jonas Aidoo. After all, the player led the offensive effort with his 22 points, 5 rebounds, and 1 assist.
The points were his season-high, which showed just how important it became for him to turn up during the first game of March Madness. With this recent feat, the spotlight is going to be on Jonas Aidoo for a while. Therefore, there is no better time than now to get to know more about him.
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What are Jonas Aidoo’s NIL deals as of 2025?
According to On3, Jonas Aidoo has partnered up with multiple brands throughout his 4-year long tenure as a Collegiate player. He signed his first NIL deal, back in September 2022, with Urban Outfitters. A few months later, he would follow that up with a deal with ZIPS Car Wash. A fun fact, apart from Aidoo, twelve athletes from Arkansas, North Carolina, and Tennessee have signed with the brand. Location played an important part in the brand signing, as the six schools from whom the athletes were chosen were reportedly in the main geographic footprint of the express car wash company.
In November 2023, UConn women’s basketball star Paige Bueckers and 16 other student-athletes, including Aidoo, joined Team Dunkin’ in a new NIL deal through a collaboration with Learfield. Only a month later, the player partnered with The Volunteer Club. On February 2024, Jonas Aidoo signed two separate deals on the same day. One was with Casey’s, a renowned convenience store and pizza chain. He signed the deal along with then Arkansas guard Davonte Davis, and then Iowa women’s basketball guard Gabbie Marshall. The three players were reportedly chosen to promote Casey’s annual giving campaign benefiting ‘Feeding America’. The 2nd deal was with The Players’ Lounge.
Hangout with Dalton Knecht, Josiah-Jordan James, Tobe Awaka, Jordan Gainey, Jahmai Mashack, and Jonas Aidoo at our Hoops at Holidays party! 🏀🎄🎅🏼
Tickets 🎟️:https://t.co/SEG8XalsSX pic.twitter.com/0bsxx7jiFR
— The Volunteer Club 🪶 (@TheVolClub) December 14, 2023
There are no other reported NIL Deals of the college player. That is, after the deals he signed with Top Tier Authentics back in March 2024, and the one with Arkansas Edge in April 2024.
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What’s your perspective on:
Did Jonas Aidoo just prove he's the next big thing in college basketball with this performance?
Have an interesting take?
Which high school did Jonas Aidoo attend?
Jonas Aidoo first laid the foundation of his basketball career at Durham Voyager Academy. According to MaxPreps, Aidoo played two high school seasons with the team, participating in over 25 games between 2018 and 2020. During this period, he averaged 9.2 points, 1.4 rebounds, and 0.1 assists.
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What is Jonas Aidoo’s net worth and salary?
Not much information is known about Jonas Aidoo’s net worth in the public domain. The player does not have a fixed salary yet. After all, he still plays at the collegiate level.
Having spent 4 years in college, the next best thing that awaits Jonas Aidoo now is a lucrative NBA contract. Before that, however, he has to create one last memorable impression in March Madness. How the same will turn out to be is something that remains to be seen.
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Did Jonas Aidoo just prove he's the next big thing in college basketball with this performance?