
via Imago
Nov 9, 2024; Houston, Texas, USA; Auburn Tigers forward Johni Broome (4) reacts after a play during the second half against the Houston Cougars at Toyota Center. Mandatory Credit: Troy Taormina-Imagn Images

via Imago
Nov 9, 2024; Houston, Texas, USA; Auburn Tigers forward Johni Broome (4) reacts after a play during the second half against the Houston Cougars at Toyota Center. Mandatory Credit: Troy Taormina-Imagn Images
“I was like, naw, man this ain’t right.” was Johni Broome’s father’s reaction when he saw his son destroying his opponents in practice and yet not able to find the regular game time. But it was just about to change. And it changed for good. Widely overlooked and undervalued, Johni Broome got a chance to make a name for himself, and he grabbed it with both hands; held it tight, like a rebound.
The Ohio Valley Conference is the starting point of Johni Broome’s collegiate career. Later, Broome’s decision to join Auburn in 2022 opened new doors for the budding star who went on to become a transformative player in the Tigers’ history. Of course, it benefitted Broome too. He became the first Auburn player to be selected in the All-American First Team. And after his breathtaking and clutch gameplays with the Tigers, he became a known talent in basketball circles, bringing in more recognition for himself and Auburn.
But records are something that Johni was accustomed to from his early days. The forward recorded the most rebounds (271) and blocks (56) as a freshman while playing for the Eagles. The defensive stalwart also won the OVC Defensive Player of the Year award in 2022. In 2025, he was selected unanimously as an All-American, highlighting on Broome’s dedication and work that seemed to be moving in the right direction. But has it affected his market value? Has it attracted sponsorships or NIL deals? Check out below Johni Broome’s net worth, NIL deals and high school performances.
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What are Johni Broome’s NIL deals as of 2025?
Since the NIL era began, brands have used March Madness as a time to cash in on athlete partnerships. As of 2025, there are a few NIL deals that Johni Broome has signed. One of the most significant ones is C4 Energy.

USA Today via Reuters
Nov 17, 2023; Brookyln, NY, USA; Auburn Tigers forward Johni Broome (4) dunks against St. Bonaventure Bonnies forward Chad Venning (32) during the second half at Barclays Center. Mandatory Credit: Brad Penner-USA TODAY Sports
“College basketball is all about that energy, whether on the court, in the locker room, or in the stands,” said Broome in a statement. “Which is why I’m excited to officially announce that I’m a part of the C4 Bracket Breakers Squad. C4 Energy is a game-changer because it’s built for athletes like me, giving me a boost to outlast my opponents and make every play really count.”
Breaking T is another apparel brand that backs Auburn stars, including Broome.
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What’s your perspective on:
Is Johni Broome the most underrated player in college basketball, or is he finally getting his due?
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Which high school did Johni Broome attend?
With basketball in his veins, Broome already made a name for himself from a young age. The Florida-born star attended Plant City High School in Plant City. He then transferred to Tampa Catholic High School in Florida. While playing for the Tampa Catholic, he played a key role in leading the team to the 5A state semifinals two times. Making most of the opportunities, Broome averaged 19.6 points, 10.9 rebounds and 2.2 blocks per game as a senior. This was an elevation from his junior record where he averaged 15.5 points and 10.5 rebounds per game.
His accolades didn’t end there. During the 2019-20 season, he was named Hillsborough County Player of the Year for his performance. Then, he committed to playing college basketball for Morehead State for two years before joining Auburn.
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What is Johni Broome’s net worth and salary?
NBA has an eye on him and had already sent the NBA Combine invitation to the forward when the star played in the G League program. This, moreover, assures a bright future for Broome. Johni Broome’s net worth remains undisclosed publicly as of 2025. Also, Broome doesn’t receive any salary as the NCAA forbids schools from paying their athletes.
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Debate
Is Johni Broome the most underrated player in college basketball, or is he finally getting his due?