The South Carolina Gamecocks have built a powerhouse under Dawn Staley, churning out elite talent year after year. When Staley praises a player, you know they’re special. “She’s a dawg playing this game,” Staley once said about Chloe Kitts, a rising star who skipped her senior year of high school to join the Gamecocks early. That kind of leap isn’t for the faint of heart, but Kitts is proving she belongs.

From her growing NIL deals to her dominant presence on the court, the young forward is quickly making a name for herself, both in the bank and in the box score

Notably, the Oviedo, Florida native enrolled at South Carolina nearly six months ahead of her recruiting class. As a result of that decision, she became ineligible for the McDonald’s All-American game. Despite being ineligible, she was a highly touted recruit (she was ESPN’s No. 17 ranked player in her class).

What are Chloe Kitts’ NIL deals as of 2025?

As per on3, her NIL valuation is not available, yet she is in the top tier of the women’s basketball college players. At the top of college, Women’s Basketball NIL Valuations is Flau’jae Johnson, who leads with $1.5 million. Even though Chloe Kitts’ data is not available, she occupies the #12 spot on the list. At just 20, Kitts has already partnered with major brands like Powerade and Marathon Fuel, showing her marketability extends beyond the court.

Chloe Kitts has NIL deals with Marathon Fuel, Carolina Rise, and Excel Sports. However, the amount involved in the deal isn’t available on On3. Carolina Rise is a Name, Image, and Likeness collective for South Carolina Gamecocks student-athletes.

During her freshman year, Chloe Kitts was ranked in the top 20 of the 2023 recruiting class. She signed a contract with Excel Sports Management. Under the astute leadership of the vice president of women’s sports of the company, Kitts continued making waves in NIL. On March 27, 2023, she signed a contract with Powerade, owned by the Coca-Cola Company.

Last year, the Gamecocks #21 signed a second agreement with Carolina Ris, an NIL collective based in South Carolina that was established in May 2022 with a $5.5 million founding capital. Carolina Rise partnered with Kitts on February 8, 2024, expanding her NIL portfolio. Even though, her NIL earnings remain somewhat ambiguous reported On3.com, in March last year she did a deal with Marathon Fuel but she wasn’t alone.

She joined teammates Bree Hall and Tehina Paopao in securing the Marathon Fuel NIL deal. A few days ago, Mondelēz who has been a partner of the NCAA for over a decade launched a new TV spot on March 13, 2025. It featured Chloe Kitts, JuJu Watkins, and Jackson Shelstad amongst others. So, the 6 foot 2 star is gaining more endorsements as her career progresses.

With NIL deals rolling in, Kitts is setting herself up for financial success even before a potential WNBA career.

Which high school did Chloe Kitts attend?

In high school, Kitts spent her freshman year playing for The Master’s Academy in Oviedo. She led the team to win the Class 3A state title game. Following that, she joined the DME Academy in Daytona Beach, Florida. In her junior year, Kitts dominated with 18.7 PPG and 8.2 RPG, solidifying herself as one of Florida’s top prospects.

Her accolades include a gold medal at the 2023 FIBA under-19 Women’s Basketball World Cup in Spain, and the 2022 FIBA under-18 Women’s Americas Championship in Argentina.

What is Chloe Kitts’ net worth and salary?

Colleges don’t pay athletes directly to play, so Chloe Kitts’ net worth remains unclear. But NIL money changes the game. As stated before, being number 12 on the highest women’s college basketball list definitely means something. Chloe Kitts dominated on the court this season. She earned the SEC Tournament MVP title after delivering three strong performances that helped South Carolina women’s basketball secure a third straight tournament title.

Kitts’ trajectory suggests she could follow in the footsteps of South Carolina legends who have seamlessly transitioned to the WNBA. With her growing skill set, strategic NIL partnerships, and on-court dominance, she is shaping up to be a future pro in the making.