Bryce James NIL: How Much is The 16 YO James Earning Compared To Brother Bronny?

Four-time NBA champion LeBron James is a proud father. Both his sons, Bronny and Bryce, are carving their paths on the court with their distinct skills and compelling passion for the game. While Bronny recently made his collegiate debut for the USC Trojans, Bryce is also making inroads in his high school career at Sierra Canyon.

The overwhelming love and support have resulted in Bronny being among the richest athletes in terms of NIL valuations. However, his baby brother Bryce is catching up to him as he makes his identity in the NIL realm.

Bryce James’ NIL story

Bryce James has been having an eventful six months since May when the 16-year-old decided to join Campbell Hall. Following this, the 3-star prospect took a transfer to Notre Dame. According to various sources, one reason behind his move to Notre Dame was to improve his NIL valuation.

Consequently, his actions had a positive impact on his Name Value and Likeness as valuation took a steep rise north of a million dollars. Bryce stood at a whopping $1.2 million valuation during his time at Sherman Oaks. Moreover, he was ranked 13th on On3’s list comprising NIL valuations of all college or high school athletes.

Unfortunately, the 6 ft 6 shooting guard was declared ineligible to play for Notre Dame, as per CIF transfer rules. Following this, he made his return to Sierra Canyon, where he spent his freshman and sophomore days. As a result, his NIL valuation took a slight fall of $742. Nonetheless, he is still a top-ranked high school athlete in the NIL rankings.

Read More- Hours After Notre Dame Exit, LeBron James? Son Bryce’s $1,200,000 NIL Value Takes a Hit

Apparently, his current estimated valuation is around $1.19 million. In addition to this, 1.9 million people follow him on Instagram. On the other hand, big bro Bronny is head and shoulders above any other NCAA athlete and has made himself a brand. But wait! What about his brother, Bronny? Is he anywhere close?

Bronny James is the King of NIL

Bryce’s older brother and LeBron’s eldest son, Bronny has dazzled his way to the top in terms of NIL valuation. The 6’4 guard has a king-size NIL value of $5.9 million. Bronny is currently in association with heavyweight brands like Nike, Beats by Dre, and PSD Underwear.

Furthermore, the 2023 McDonald’s All-American has 7.6 million followers on his Instagram. Colorado Buffaloes quarterback Shadeur Sanders is next in line with a $4.8 million earning from his deals.

There is a mixed feeling among fans about whether the James brothers deserve such NIL recognition. While some say these high valuations are only because of their father, some believe that they have justified it with their skills. Be that as it may, there is no denying that both of them have earned their reputation.

What are your thoughts on their NIL valuation? Let us know in the comment section.

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