Be it the show business or the sports business, it is the fans that build stars. An athlete’s brand value more or less depends on two things – his performance on the court and his demeanor off it. The most bankable mega NBA stars like Shaquille O’ Neal, Giannis Antetokounmpo, LeBron James, and others understand this very well.
LeBron James, specifically, will very soon reach 100 million followers on Instagram, given his rising popularity. But this fame is not just the result of his following in Cleveland, Miami, or Los Angeles, but his larger-than-life image in the entire world, even outside of the USA. It is also because the Akron Hammer does more for his fans than the paparazzi capture.
A quintessential example of the way LeBron James treats his fans
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Recently, the four-time NBA Champion was passing through the streets of Nevada, LA, when he became part of a fan moment. Bron was walking with his security personnel when he made sure to meet and greet a family. The eight hours of wait came to fruition when Bron gave them autographs and also fulfilled a certain request they made. He said, “Jaeden wassup? I’m sorry I can’t take my mask off.”
LeBron greeted this family and children after they waited eight hours to see him. 👏
(via 702_jdenshayne/Instagram, Jaeden Yoro and Ian Gonzalez) pic.twitter.com/TmsYgmm0PP
— SportsCenter (@SportsCenter) October 26, 2020
Jaeden Yoro is a teenager and a resident of LA. His Instagram is packed with pictures of him and popular celebs in the same frame. The latest addition to that was the precise meeting with the L-Train. Jaeden wrote, “LeBron, You can take this [crown] and the [trophy]. Thanks for making my 2020 better [GOAT emoji].”
The Lakers’ champion has always been like that with his die-hard supporters
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The 16-time NBA All-star is as cool off the court as hot-headed as he is when in the zone. A recent heartwarming video captured him in a father-son moment that was cherished by his fans. There have also been various occasions when the 35-year-old has given his supporters memorable moments to remember for life.
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Bron’s popularity reaches far and wide. Hence, the Lakers had tremendous support this year even outside of the city.