Charles Barkley and $2.44 Billion Worth Brand Join Forces for the Ultimate Lavish Soirée

Charles Barkley is growing his business. After becoming a majority owner of the Vodka brand Redmont Vodka, Chuck is taking long strides to power the brand. Moreover, his brand is one of the reasons to be thanked for Chuck’s presence on social media. Taking another step in his efforts to elevate the economy, Sir Charles has joined hands with another brand.

The Yelp Birmingham once again collaborated with the Birmingham-based Vodka Brand to organize yet another big evening, “Nostalgic Neon Noir.” As per a report, the brand is worth $2.44 billion as of this year. From exciting magic shows to special treats from the brands, this event has invited people to join in for a fun night; further exampled by the dress code– neon. While the code isn’t mandatory to follow, the best Neon outfit will be awarded a prize.

The official Instagram page of Yelp announced the news with a reel showing glimpses of the event location. The post is captioned, “Since you’re such a fan of supporting local, treat yourself to some fun at tomorrow’s “Nostalgic Neon Noir” at @the600bham’s luxury rooftop lounge.” Redmont Vodka brand’s Instagram page also re-shared the post on their story and wrote, “We are excited to announce we are partnering with yelpbitmingham for another fantastic event!”

The purpose of the event is the same as the Philadelphia 76ers legend’s aim for the brand: to support the locals in Birmingham.

Charles Barkley continues to make an impact with his Vodka brand

Alabama and his hometown always held utmost importance for the Philadelphia 76ers legend. Sir Charles has never hesitated to help his home town Leeds whenever needed. Just last year, he donated $3 million to provide scholarships to the graduates of Leeds. One of the reason to become the majority owner of the Birmingham baser brand is his efforts to boost the economy of the region. This was the first legal distillery in Alabama since prohibition. 

“This is my hometown and to do an event here, and I want to thank Logans for picking up the vodka, but to do an event in Leeds makes it even more special. This is my hometown. Means a lot to me… I just want to see Leeds do well and thrive,” Barkley said during a launch event for one of his collaborations. 

Sir Charles’ individual Instagram handle features numerous promotional ads and posts for the brand. The brand continues to elevate to make fine vodka while Chuck actively promotes his Redmont.

Stay tuned for more such updates, and to follow what Shaq’s ex-agent, Leonard Armato had to say about the marketing genius, watch this video.