In the illustrious career of Michael Jordan, his off-court earnings often overshadowed his impressive NBA salary. Despite earning a total of $93 million in salary throughout his NBA journey, Jordan’s earnings from endorsements far surpassed this figure. On the other hand, the signing of the seven-time Ballon d’Or winner Lionel Messi marks a significant turning point for the MLS. Messi is considered the Michael Jordan of soccer and some even consider him the greatest athlete of all time.
This move demonstrates a clear statement of ambition and intent for the league. To gain some perspective, last year the MLS club Inter Miami generated $50M in revenue. Whereas Messi’s former club PSG earned $130M from Messi jersey sales alone. However, MJ’s influence has led to him losing a significant amount, despite being among the highest-paid soccer players in the world.
How Michael Jordan will affect Messi’s earnings in MLS?
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The “Jock Tax” implications on athletes’ earnings have been a significant consideration in sports, including basketball and soccer. Following Michael Jordan’s triumph in the NBA Championship in 1991, where he faced tax implications from the state of California, the repercussions of this tax rule expanded to other athletes.
Messi has joined the Major League Soccer (MLS) and potentially faces the tax consequences associated with playing games in different states. Every US state collects ‘Jock Tax’ except Florida, Nevada, Texas, Washington, and Tennessee.
3) Every US state now has a jock tax, except five:
• Florida
• Nevada
• Texas
• Washington
• TennesseeSome cities (Cleveland, Kansas City, Philadelphia, and Detroit) have also implemented the tax.
And the money can really add up.
— Joe Pompliano (@JoePompliano) April 17, 2023
4) Take Stephen Curry, for example.
He paid nearly $1 million in taxes to nearly 20 US states during the 2018 NBA season.
And California alone collects hundreds of millions of dollars each year in Jock Taxes, including $233 million in 2013. pic.twitter.com/uSfyVUNVvq
— Joe Pompliano (@JoePompliano) April 17, 2023
As a result, Messi may experience a reduction in his earnings due to the Jock Tax, which aims to level the playing field in terms of taxation for professional athletes.
How can Lionel Messi bring a positive impact on the MLS?
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According to the Miami Herald, the potential deal for Lionel Messi’s move to Inter Miami CF in Major League Soccer (MLS) is expected to be a complex and lucrative one. The estimated value of the contract ranges between $125M and $150M, spanning a period of approximately 2 years and six months, with a possible option year for 2026. The deal is said to encompass various components, including salary, bonuses, and equity in the team. Additionally, Apple and Adidas will also offer profit-sharing deals on merchandise and MLS Season Pass subscriptions, according to reports. This deal highlights the club’s and its partners’ strong investment in securing the world champion.
Reports indicate that PSG generated an impressive €23.7m within minutes of announcing Lionel Messi’s deal, showcasing his immense marketability. Seven minutes, to be exact, 150,000+ jerseys were sold. David Beckham has played a major role in luring Messi to the US.
With Messi’s arrival, there will be even more European players wanting to come and play in the MLS. Inter Miami is reportedly in talks with Messi’s former FC Barcelona teammates Busquets, Suarez, and Alba.
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