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This NBA free agency has seen some unexpected trades between the teams. Chris Paul joined hands with Stephen Curry in the Golden State Warriors before being traded twice in a week. Dillon Brooks after being released by the Memphis Grizzlies last season, signed with the Houston Rockets, where he will earn 10x more than Rusell Westbrook in LA Clippers.

Moreover, LeBron James‘ good friend and agent Rich Paul is hot off an incredible start to the 2023 NBA free agency. Now, his latest collaboration has come to light, and it’s not about an NBA player.

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LeBron James’ star agent is making waves on all fronts

Rich Paul is not only making headlines in free agency, but he is also starting a new collaboration with LeBron’s arch-rival brand New Balance. In 2015, James signed a lifetime deal with Nike worth approximately $1B. However, his agent is now working on the popular New Balance 550 sneakers. The first look of the shoes has just been released and they are just as fire as his NBA deals. ESPN’s Nick DePaula, who covers the footwear industry and NBA, WNBA, & NIL endorsement deals shared a glimpse of the sneakers on Twitter.

The upper is a cool faded lilac color, with special elements like branding on the heel and a one-of-a-kind shoe box. The sneakers designed in collaboration with Rich Paul feature his full name on the tongues and his initials on the footbeds and heels. There are also beautiful rose graphics intertwined in the design. The shoe box is equally special, with co-branded elements on the lid and the words “Forever Yours” inside.

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Whether it’s an NBA contract for his clients or his latest collaboration, Paul is winning everywhere.

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Rich Paul, the star agent who managed deals worth $445M

Paul who is the founder and CEO of Klutch Sports represents some of the most talented stars in the game. NBA stars like Anthony Davis, Lonzo Ball, Miles Bridges, Draymond Green, Zach Lavine, Trae Young, and many more are all represented by Klutch Sports. Four of his players were free agents this summer and were getting a lot of attention. Fred VanVleet, Jordan Clarkson, Jerami Grant, and Draymond Green all chose Klutch Sports to represent them. On the first day of free agency, Rich Paul negotiated a huge $160 million deal for Jerami Grant to join the Portland Trail Blazers.

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He didn’t stop there! He also helped secure a $100 million deal for Draymond Green to play for the Golden State Warriors. Within the first 48 hours of the free agency, Paul brokered deals worth a combined $445M.

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Well, the NBA free agency is still on, let’s see what other deals this star agent pulls up his sleeves. What’s your take on this? Share your thoughts in the comment

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