Days After Being Defeated by Jimmy Butler and Co., Jayson Tatum Drops Major Update Alongside Michael Jordan’s Billion Dollar Venture

Jayson Tatum and the Boston Celtics had a great playoff run until they came across Jimmy Butler and the Miami Heat. After being down 3-0, the Celtics managed to rally back in order to even out the series. Unfortunately, the team was knocked out in the deciding Game 7 of the Eastern Conference Finals. Now that the Celtics are out of championship contention, Jayson Tatum dropped a new update with Michael Jordan?s billion dollar venture.

Within two years of being in the league, Jayson Tatum went on to sign a sneaker deal with the Jordan?brand. And after a few more years, Tatum had his first signature shoe. And now, the Celtics’ star ended up dropping some new gear for his fans.

Jayson Tatum’s latest colorway with the Michael Jordan brand

It was a heartbreaking sight for Boston Celtics fans to see their team rally back from such a huge deficit, only to lose it all in the end. However, their star Jayson Tatum?s brand new colorway may lift some of their spirits.

JT came out with his signature shoe on April 7 this year. The Tatum 1?s created quite a buzz in the NBA community, especially for Jayson Tatum fans. Now, the 25-year-old Celtics star just came out with a new color scheme for his Tatum 1?s.

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The Tatum 1?s just came out in the ?Pink Lemonade? colorway, one of four color schemes that were promised to fans. In a story uploaded by the official Instagram page of the Jordan brand, Tatum talks about the commercial made for the Pink Lemonade colorway.

According to Tatum, it is the brightest shoe of all four of his colorways. The pink top pops out along with the lemon-lime sole at the bottom. The shoe also features an Air Zoom tag in the forefoot which fits perfectly with the colorway.

An insight into the Tatum 1’s

Jayson Tatum?s signature shoes are said to be the lightest Jordan sneakers in production. The uncaged Air Zoom unit that is placed strategically on the sole of the forefoot gives a certain bounce without losing traction or momentum on the floor.

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Tatum also went on to talk about the little droplets of water that are featured on the tongue of the shoe, indicating the water droplets that form outside on a jar of lemonade on a hot summer day. The Pink Lemonade colorway was created because it is Tatum?s favorite drink.

Let us know whether you?ll be copping a pair or will be waiting for the other colorways to drop in the comments section below.