For this year’s NBA All-Star game, the league is retracing its roots. After six seasons of trial, the NBA announced that the 2024 NBA All-Star game will feature the return of the classic East-West matchup and traditional scoring system with four 12-minute quarters. In addition to the above changes, the league will also do away with the Elam ending implemented in 2020 to make the game more competitive by ensuring each quarter ends with a game-winning shot. However, one aspect that hasn’t changed is the charity aspect.
As per the official announcement, the league is partnering up with two local Indiana-based charities, Special Olympics of Indiana and Boys & Girls Clubs of Indianapolis, as part of the 2024 NBA All-Star Game. The Eastern Conference All-Stars will play to help provide funding and support for Special Olympics Indiana, whereas the Western Conference All-Stars will play for the Boys and Girls Clubs of Indianapolis. Each organization will start the All-Star Game with $100,000, and an additional $240,000 will be awarded to the charity of the winning team.
Moreover, an additional $1,900 will be donated for each on-court assist during the All-Star Game, with those funds being split evenly between both charities through the NBA Cares State Farm Assist Tracker program.
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2024 NBA All-Star social initiatives
The NBA will serve Indiana through more than 50 social impact and youth basketball events over five days. With the help of 5,000 volunteers, including NBA and WNBA players, legends, guests, and community partners, the NBA family will package 1 million meals for residents experiencing hunger. This first-of-its-kind 24-hour event will begin on Thursday, Feb. 15 at 4 p.m. and conclude at 4 p.m. on Friday, Feb. 16.
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Furthermore, as part of the STARRY 3-Point Contest during NBA All-Star Saturday Night, STARRY is generously donating $50,000 to the NBA Foundation in support of historically black colleges and universities (HBCU Community). Moreover, if any player achieves a score of 30 points in a round, STARRY has pledged to increase its donation to $300,000.
Additionally, as part of the Stephen vs. Sabrina 3-Point Challenge, Golden State Warriors guard Stephen Curry and New York Liberty guard Sabrina Ionescu will compete in a three-point contest, with each made shot raising additional funds for charity. Both Steph’s Eat. Learn. Play Foundation and Sabrina’s SI20 Foundation will receive donations from the NBA and the WNBA to support their mission of improving the lives of the underprivileged. Moreover, each shot made by Curry and Ionescu will trigger a donation from State Farm to the NBA Foundation to support economic empowerment within the black community.
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To top it off, as part of the NBA Cares All-Star Legacy Project Presented by State Farm, the league will award scholarships to pursue college to 45 students from across Indiana.
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