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Debate

Is Wojnarowski's 'psychotic' work ethic the secret to his success, or is it just too extreme?

“It takes over your life. You can’t kind of do the job, you have to live the job, and he was done living the job,” sports writer Adam Schefter used the reasoning to justify why Adrian Wojnarowski called it quits while being at the top. The 55-year-old himself provided a similar statement: “I understand the commitment required in my role, and it’s an investment that I’m no longer driven to make.” However, there was a time when Woj relished the challenges and put out trades, injuries, and contract extension updates before anyone else. If he was able to command a $7 million paycheck from ESPN, it was because he could initially take them on while holding a somewhat ‘underdog’ position.

Adrian Wojnarowski and his legacy were recently touched upon by No Dunks hosts, J.E. Skeets and Trey Kerby. Skeets revealed how he got a firsthand account of Woj’s work ethic during his tenure at Yahoo! Sports. “It’s sort of unreal just how much this guy worked… It was like he was David, ESPN was Goliath, and he relished in beating an entire news organization. You know, the worldwide leader in sports, and it was just Woj. And he loved it.”

The former Yahoo employee was in awe and remained stunned by Woj’s personality at the workplace, adding, “I remember talking to him about it like, it fueled him like he was psychotic. Honestly, you meet the guy like ‘Relax man.’ But he became the best at it and he’s the most influential news breaker, I think.”

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Adrian Wojnarowski slowly climbed the ladder as a sports columnist until he eventually secured a position at Yahoo in 2007. It was here that he decided to rebrand himself, shedding the columnist portion and focusing more on breaking news. In June 2011, he made waves after providing back-to-back accurate predictions about the draft picks, with then-commissioner David Stern making the announcements minutes after Woj’s ‘breaking news’ was put up.

Sports Business Journal reported that his 2011 NBA Draft coverage “was the first time you saw the power of Twitter [in sports journalism].” Within three years, his X (then Twitter) followers increased from 90,000 to over 800,000.

Despite the stiff competition, the ‘Woj Bombs’ were even earning the respect of the executives over at ESPN. Brian Windhorst even stated, “He is the one who made Yahoo. It is not Yahoo that made him.” By 2017, the billion-dollar network felt that they had to make use of this unique talent for themselves. While they laid off a half-dozen employees who covered the NBA, they also finalized a deal with Woj, in May, for him to start working with them before the commencement of the free agency. The rest, as they say, is history.

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Having called it quits now, Wojnarowski is set to return to his alma mater. The former insider will take up the General Manager position at St. Bonaventure men’s basketball team, having had a close tie with the Program for years, including being a fundraiser for the college’s collective. While he may not know whether he’ll miss his old position in due course, we do know that he is glad to have secured one last ‘hurrah’ before leaving.

What’s your perspective on:

Is Wojnarowski's 'psychotic' work ethic the secret to his success, or is it just too extreme?

Have an interesting take?

What was Adrian Wojnarowski’s “worst nightmare” before retirement?

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Adrian Wojnarowski classically made his retirement announcement- taking to X and making the news public before anyone else. While he did inform his ESPN bosses, Jimmy Pitaro and Burke Magnus first, they were nevertheless “surprised” at the abruptness. As it turned out, there was a good reason behind the same. According to a report by Front Office Sports, a source revealed that “Woj’s worst nightmare would have been Shams breaking the news of his retirement.”

This, of course, was a clear reference to Adrian Wojnarowski’s biggest competitor once he joined ESPN: Shams Charania. Once serving as Woj’s protégé at Yahoo Sports, Charania quit the organization around the same time as his mentor, joining The Athletic in 2017. The Chicago native also made breaking news his own niche, battling to get the updates out first. With Woj gone, he may take the crown now, but he can never boast of being the one who broke the news of the former ESPN insider’s retirement first!

The legacy that Woj created made his value immeasurable at ESPN. As a result, reports now state that “ESPN doesn’t need a Woj 2.0 and can break NBA news by committee with their deep roster of NBA reporting talent.” As a result, we can certainly say that one man’s retirement has brought an end to a unique era.

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Before you go, remember to check out this crossover between BG12 and Georgia Bulldogs star Silas Demary Jr.