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Is De'Aaron Fox the next big thing in signature shoes, or will he face Kyrie's struggles?

About a year ago, De’Aaron Fox joined Under Armour as one of their athletes. What was more interesting was the collaboration with Steph Curry. Fox revealed that he and the Under Armour Curry Brand would drop something sensational in 2024. It looks like the wait is finally over.

De’Aaron Fox’s stylish ‘Curry Fox 1′ logo has just made its debut online. At first, it may look like just another emblem. If you pay close attention, you’ll notice the design features a D-shaped fox with a C-shaped tail. The smartly designed logo has both De’Aaron and Steph’s initials. At the NBA Players’ Association HQ, Curry and brand reps previewed the new shoe designs. As reported, by Senior Footwear Designer Ed Wallace, the ‘Curry Fox 1’ will be a low-cut model with a strap. The silhouette itself has a ‘runner’ in mind given Fox’s speed and ability to cover maximum ground on the hardwood.

And as promised, the brand has delivered. The Sneaker News shared the first glimpse of the logo and the shoe. Adorned with a vibrant purple color, the ‘Curry Fox 1’ has a sleek and stylish appearance. Hints of green, white, and black add to De’Aaron Fox’s dream project. Moreover, the one-time NBA All-Star could kick off a modeling career during marketing errands. That’s not all, taking the phrase “the devil is in the details,” the intricate and mindful nitty-gritty of the sneakers is truly impressive. You’ll find ‘Curry’ written in green, with De’Aaron Fox’s personalized logo. As expected, the thought and detailed behind the creation of the ‘Curry Fox 1’ are impressive.

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Moreover, fans are rejoicing in the announcement. You can also notice hints of skepticism. Some supporters have noted that the structure and styling of the sneakers resemble Kyrie Irving’s Nike fiasco. Thus a concoction of joy and concerns are circulating De’Aaron Fox’s latest launch.

Fans can’t stop talking about De’Aaron Fox’s ‘Curry Fox 1’ logo

What’s your perspective on:

Is De'Aaron Fox the next big thing in signature shoes, or will he face Kyrie's struggles?

Have an interesting take?

“Looks like Kyrie sneakers,” one fan pointed out, raising some concerning flashbacks. Remember when the ex-Nets star Kyrie Irving‘s ‘Kyrie 8’ was scrapped by Nike? The collaboration ended in 2022, while the contract said it would extend till Oct 1, 2023. This abrupt discontinuation came as a shock because the Irving models were doing great. Surprisingly, the choice of color and styling of De’Aaron Fox’s sneakers resemble Irving’s model. So, it’s not surprising that some fans are reminded of the past.

However, “Logo is Fuego 🔥🔥” has been the most common response. Fuego is the Spanish word for fire. There are those who liked the idea behind the emblem. The smart use of initials, incorporated in a fox is pretty cool. After Michael Jordan‘s ‘Air Jordan’ logo, the ‘Curry Fox 1′ logo could easily become one of the most positively perceived designs. In most cases, NBA stars choose their jersey number, Steph Curry’s logo is ’30’ designed to look like ‘SC’ (his initials). But choosing an exception, Fox’s new emblem is hitting the headlines.

And while we just talked about numbers as logos, someone spoke our minds out loud! “Finally a logo that’s not just the player’s initials and number 👏🔥.” Look, having numbers for brand logos is the most common thing. Players often do so to resemble their jersey number. However, De’Aaron Fox, added the special touch to become an exception, His tendency to stand out in the crowd can also be seen on the court where his fierce side is enough to instill terror into the minds of his rivals.

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“Idk if Curry Fox sounds good or I’m just hungry.” A creative comment, might we add? ‘Curry Fox’ is indeed a unique name. The marriage of two brands and the merging of two giant forces of basketball. Whoever came up with the name deserves a raise! Well, at least that’s what some of the fans also believe. As you can see, the thrill of the new sneaker launch has got the fans to unleash not just their supportive side but their creative side as well.

Meanwhile, a fan prayed, “I hope they are good for outdoor shoes.” Well, hopefully, the low-cut design won’t disappoint in the outdoors. De’Aaron Fox & Co. must now unveil all the secrets about the Curry Fox 1.

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The Curry Brand is steadily putting an end to all the anticipation. With the launch of the logo, the project looks promising. Now, we’ll have to wait and see if De’Aaron Fox’s passion project reaches new heights or meets the same fate as Kyrie Irving’s collaboration.

What do you think? Let us know in the comments.