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via Imago

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via Imago

Cade Cunningham is someone who has a calm and focused approach to the game. Basically, he let his play do the talking. On the court, his ability to read the game and make smart decisions stands out. With his steady and grounded approach, it’s clear that his future in the NBA is just as much about his mindset as his talent. He’s someone who makes it look effortless while working hard behind the scenes. Ok, now that’s one thing, but how much has he made doing what he does?

What is Cade Cunningham’s net worth as of 2025? What’s his contract with the Pistons?

It’s been 5 years since the Texas native Cade Cunningham entered the NBA, and so far, he’s built a good net worth. His total earnings range somewhere between $8 million and $10 million. Taking about his source of income, just like every hooper, his too comes from NBA contracts and brand endorsements. But now, let’s look at all his NBA contracts. Starting with his first-ever deal, his rookie contract was signed as he was drafted first overall by the Detroit Pistons in 2021. His journey started off rough with an ankle injury, but he was quick to prove why he was the number one pick. However, when it comes to his contract, his rookie contract was for four years, worth $45.6 million. That means about $11.4 million per season on average.

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Now that’s a huge one for a rookie. But, who the Piston not give him such a contract, as once he started getting back on tract, the hooper became the youngest player in NBA history to tally at least 25 points, eight rebounds, and eight assists with five three-pointers in a game at 20 years, 51 days. Now, you may not believe that his little hooper even topped LeBron James at that time.  Not just that, he managed to average 17 points, 5.5 rebounds, and 5.6 assists per game. These numbers put him in the same conversation as all-time greats like as we just saw Bron, but to list also come Magic Johnson.  Also in January, he was named the NBA Eastern Conference Rookie of the Month. Yet, he still finished in third place in Rookie of the Year voting, which was quite a surprise.

Anyhow, in the current season, 2024-2025, the last season of this contract, he will make $13.9 million. Looks like this season was big as he was for his first All-Star team, placing his right as one of the NBA’s rising stars. And all this will increase his salary in the coming years. But here’s where it gets interesting: In July 2024, the Pistons locked him into a five-year extension worth a staggering $224.2 million. That deal is fully guaranteed, which means he’s secured a nice paycheck for the next decade.

This new contract extension will have him pulling in an average annual salary of $44.8 million, with a cap hit starting at $38.6 million in 2025-2026. Over the next five years, his salary will climb; that is, by 2029-30, he will be hitting $51 million. Not bad for a guy who’s just starting to hit his prime.

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What’s your perspective on:

Cade Cunningham's $224M extension—Is he the future face of the NBA or just another star?

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Looking at the future, Cunningham’s contract gives the Pistons plenty of room to build around him. He’s already shown he can be a leader. The only thing to worry about is his health and the ability to reach his full potential. Given his skill set and the future, he can easily become one of the league’s premier players.

So, while his net worth might be small right now, that’s just the beginning. With the extension in place, Cade Cunningham’s financial future is set to skyrocket. If his on-court performance continues to improve, his legacy—and net worth—could grow even further. The real question is: How high can he go? So, now that we have seen his contracts and net worth, let’s look into his off-the-court earnings.

What are Cade Cunningham’s endorsements as of 2025?

As of 2025, Cunningham’s endorsement portfolio is pretty interesting. He has a multi-year deal with Nike, which is a big one. It’s the highest endorsement deal among the 2021 NBA draftees, so he’s definitely got the sneaker world’s attention. As part of this deal, he’s the face of Nike’s “Greater Than” series, which has been a huge hit.

The hoopster also had his fair share of brand partnerships. He worked with BlockFi, though that ended when the company declared bankruptcy. That’s unfortunate, but it’s part of the business. He’s teamed up with CURE Insurance, JUST Egg (the plant-based food brand), Panini, Uptime Energy, Silos, and JD Sports US. These deals show he’s more than just basketball—he’s building a personal brand across different industries.

The big question, though, is how much these endorsements actually pay him. Now, that’s a detail not available, but given his marketability and the brands he’s working with, it’s safe to assume it’s a solid amount. Well, now, these are only his brand deals; he has also made some big investments.

What are Cade Cunningham’s investments as of 2025?

So far, Cade Cunningham has made some smart investments. He’s involved in a sports marketing agency and a real estate development company. While there are no full details, these moves show he’s thinking long-term. Sports marketing makes sense for him, given his growing personal brand. Real estate is a solid choice, especially with his financial stability. It’s clear he’s positioning himself for life beyond basketball. It’ll be interesting to see how these investments pay off as his career grows. Well, now that’s a lot about his life after the NBA, so now let’s just look into where it all began, basically his pre-NBA life.

Which high school did Cade Cunningham attend?

Cade Cunningham went to Bowie High School in Arlington, Texas. And he had no time to waste; right away, he made an impact, becoming a varsity starter as a freshman. He averaged 15.2 points, 6.4 rebounds, and 3 assists per game. His play helped Bowie reach the District 6A Region I final. It was clear from the start that Cunningham was a standout player. By the end of his first year, he earned District 4-6A Newcomer of the Year honors.

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But not everything is easy, right? In his sophomore season, the hoopster faced injuries and was trying to dunk at a Houston tournament. Despite this, he finished the season strong, averaging 18.8 points, 8.2 rebounds, and 5.3 assists. He was named District 4-6A co-MVP and earned Texas Association of Basketball Coaches All-Region honors.

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Despite all this, for his junior year, he was transferred to Montverde Academy in Florida, a powerhouse in high school basketball. If you don’t know, Montverde was ranked number one by USA Today, which made Cunningham’s tie with top-tier academics and coaching. In his junior year, he averaged 11.4 points, 5.7 rebounds, and 5.5 assists, but it was his performance in the Nike Elite Youth Basketball League that truly stood out. He was named EYBL MVP after averaging 25.1 points, 6.6 rebounds, and 5.2 assists.

For his senior season, he started leading a roster full of future NBA stars and made his team superstars. He averaged 13.9 points, 6.4 assists, and 4.2 rebounds, helping his team go 25-0. That season, Cunningham was honored as Mr. Basketball USA and Naismith Prep Player of the Year. It was clear he was ready for the next level. Even though the pandemic canceled major events like the McDonald’s All-American Game, Cunningham’s future in basketball was set.

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Cade Cunningham's $224M extension—Is he the future face of the NBA or just another star?

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