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Stories in the NBA emerge from both the spotlight and from the shadows. Likewise, the story of Austin Reaves’ journey belongs to the latter. As an undrafted prospect in 2021, he has now become a key player for the Los Angeles Lakers, proving that talent and determination can overcome any odds the way. And his improving stats are here to show for it.

But Reaves’ story doesn’t stop at the hardwood—his growing wealth, endorsements, and lifestyle add even more intrigue to his ascent. So, let’s have a look at that.

How much is Austin Reaves making in 2024? Lakers star’s career earnings revealed 

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Reportedly, Austin Reaves’ net worth is estimated to be around $4 million as of 2024. With his rise in earnings, this Arkansas-born guard has been able to shine in the NBA’s demanding moments. Reaves signed a four-year, $53.8 million contract with the Los Angeles Lakers in 2023, which included a base salary of $12,015,150 for the 2023–24 season and $12,976,362 for the 2024-25 season.

Starting his career with a two-way contract in 2021, earning just $925,258, is how Reaves started his rookie season. Despite this, he quickly rose in worth, all thanks to his performances, including his breakthrough moment against the Orlando Magic in December 2021.

Reaves is in a position to sign even more lucrative contracts in the future because his statistics are becoming better every year. He scored a career-high 35 points against the Orlando Magic in the 2022–2023 season, which was a testament to his ability to step up when the team most needed him. His increasing impact on the Lakers team guarantees that his financial future will follow his basketball career on a similar upward trend. But, what are the other ventures adding to his pocket?

What is Austin Reaves’ deal with Chinese shoe brand Rigorer? A look into his endorsements 

With all this going on for him on the court, one of the most remarkable achievements in Reaves’ career came off the court. He signed an endorsement contract with Rigorer, a well-known Chinese shoe manufacturer, in 2022, making him the first NBA player to do so. Despite being an undrafted player when he first joined the league, this historic agreement highlights Reaves’ appeal on a global scale. Rigorer collaborated with him to produce a range of basketball shoes that complement his genuine flair and style after realizing his rising star power.

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From undrafted to Lakers star—Is Austin Reaves the NBA's most underrated success story?

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But Rigorer isn’t the only brand betting on Reaves. Signing deals with Lemon Daddy and Lexus, Reaves has made sure to highlight his image as a relatable yet aspirational figure. Even though the financial details of these partnerships are private, there is no doubt that this has boosted his marketability remarkably.

Fans are drawn to Reaves’ charisma and genuineness, which makes him a desirable brand ambassador. His ability to establish a reputation that appeals to audiences both on and off the court is demonstrated by his endorsements. However, with the money he makes, the hooper has made quite a few investments as well.

What luxury cars does Austin Reaves own?

Reaves and his love for cars are no private secret. His collection is as impressive as his playmaking skills. Featuring some of the most sought-after vehicles on the market, his garage boasts a Mercedes-AMG G63 a high-performance SUV equipped with a twin-turbo V8 engine that delivers 577 horsepower.

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Adding to his collection is an all-black Lexus GX, a powerful SUV powered by a 4.6L V8 engine. With its sleek design and robust features, the GX mirrors Reaves’ approach to life—bold yet refined.

These luxury cars are a reflection of Reaves’ accomplishments as well as his preference for excellence and functionality. Even though he is just starting out in his job, his taste in cars already demonstrates the fruits of his labor and commitment.

Does Austin Reaves have a house? 

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Austin Reaves maintains a strong connection to his heritage despite his growing celebrity. The young guard frequently travels between Batesville, which is close by and where his father lives, and his hometown of Newark, Arkansas. When he’s not traveling with the Lakers, he frequently visits the family farm in Newark and relishes the tranquility of his early years.

Although specifics about where he lives are unknown, his ties to his hometown demonstrate his groundedness. The history of Austin Reaves is one of brilliance, tenacity, and the determination to succeed. His transformation from an undrafted rookie to a vital member of the Lakers is quite remarkable.

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From undrafted to Lakers star—Is Austin Reaves the NBA's most underrated success story?