Chase Briscoe‘s kicking off the 2024 season with a splash of chrome and style! Just a month after wrapping up the 2023 NASCAR Cup season, exciting news for him has come on the track. According to reports, Mahindra Ag North America announced keeping the partnership fires burning with Stewart-Haas Racing (SHR). They conveyed they are back as the main sponsor for NASCAR Cup Series driver Chase Briscoe and the No. 14 team.
And well, Chase Briscoe is the perfect poster boy for Mahindra. Hailing from Mitchell, Indiana, he’s now settled on a 17-acre slice of heaven in rural North Carolina. He is not just into racing cars; but is also running a pair of Mahindra Tractors – a 5145 4WD Shuttle and a 1626 HST – to keep his land in tip-top shape. And above all Briscoe’s adding a bit more Mahindra flair to his game. He’s recently rolled out a shiny new chrome helmet for his 2024 season, making sure he looks every bit the Mahindra man.
Chase Briscoe is set to make a flashy entrance on his new red-black chrome crown!
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The extended multiyear deal with the NASCAR team, co-owned by the legendary Tony Stewart and business tycoon Gene Haas, is set to keep the Mahindra Tractors brand, a part of Mahindra Ag North America, front and center on Briscoe’s No. 14 Ford Mustang and his snazzy helmet for most of the NASCAR Cup Series races.
Briscoe expressed his gratitude for the continued partnership, saying, “I’ve had the honor of representing Mahindra Tractors since they first came into NASCAR and I’m blessed to have this relationship continue. Mahindra is a people-first company, and it starts with its dealer network and goes all the way up to its corporate offices in Houston. It’s a true partnership that extends beyond the racetrack.”
All chrome for @Mahindra_USA in 2024, @ShellShockCo never disappoints. What’s everyone think? pic.twitter.com/ACCSjO5Wg2
— Chase Briscoe (@ChaseBriscoe_14) January 17, 2024
And now, with Chase Briscoe’s unveiling of his red and black chrome helmet with a golden lid, it looks like his car and helmet will be a matching pair. Imagine his car decked out in full chrome glory – now that would be a sight to see, right? Revealing his shiny new helmet, designed by Shell Shock Designs, Briscoe shared, “All chrome for @Mahindra_USA in 2024, @ShellShockCo never disappoints. What’s everyone think?”
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Mahindra Tractors, much like the sleek finish of Briscoe’s helmet, are known for their steel frames and are the go-to choice for folks who want performance, reliability, and comfort. Their dealerships, sprinkled across the U.S. and Canada, are family-owned and put people first.
For now, Briscoe’s gearing up to focus mainly on the Cup Series, but he’s still carving out time for Midget Racing. Now, with a boost from his Cup series and midget series backers, Briscoe’s gearing up to give his dirt-track skills a polish. He’s planning to take the No. 5 Mahindra Tractors midget for more spins throughout the year.
However, he’s still keeping his eyes on the prize in the Cup Series. Briscoe will continue to steer the No. 14 Ford for Stewart-Haas Racing, balancing his time between the dirt tracks and NASCAR. And well, fans are going to be excited about that. But as of now, they are all drooling over the new chromatic helmet revealed by Chase Briscoe.
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NASCAR enthusiasts are wowed by No. 14’s new helmet design!
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As soon as Briscoe shared a snapshot of his chrome-painted helmet, fans flocked to the comments like bees to honey. They didn’t hold back their excitement, with reactions like “Absolute HEAT!! 🔥,” “That is amazing! 🤩,” “Looks awesome,” and “Sweet!!!🙌🙌🙌.” One eagle-eyed fan zeroed in on the golden lid- “Nice lid, sir!”
Another fan aspiring to see his firesuit as well said, “Let’s see the threads too! Can’t wait to see the new firesuit!” Another couldn’t help but dream about seeing Briscoe zooming into victory lane with that helmet, commenting, “Can’t wait to see it in victory lane😤.”
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One fan, mesmerized by Briscoe’s reflection on the helmet, couldn’t help but exclaim, “B💥💥M👏👏👏that is CLEEEEAN!” Meanwhile, another, letting their imagination run wild about a chrome car, noted, “I don’t think the car is gonna be chrome, but the helmet looks really cool though!👍”. It is evident that Chase Briscoe’s new helmet has set the NASCAR fan base abuzz with excitement and anticipation!