Toni Breidinger Spills the Beans on How She Landed the Coveted Victoria’s Secret Sponsorship

It is no secret that motorsports is an expensive sport to get into. Drivers and team owners often have to pay out of their own pockets in the initial years of their careers to make it to a level. After a point, it is virtually impossible to operate without sponsorship funding. As far as Toni Breidinger is concerned, not only is she a fantastic driver, but she has one of the biggest companies in the world as one of her sponsors: Victoria’s Secret.

Breidinger is not just a motorsports athlete. She also has a successful modeling career with Victoria’s Secret. When she made her debut in the NASCAR Truck Series earlier this year, the global fashion brand was one of her sponsors. It was a huge moment for the 24-year-old who got to achieve one of her biggest career goals at that moment.

Toni Breidinger reveals first VS campaign on the back of Talladega race

In a recent episode of the Females in Motorsport podcast, Toni Breidinger revealed her history with Victoria’s Secret and how she got them on board for her Truck Series debut. The 24-year-old revealed that she did her first campaign with a fashion brand as recently as just a year ago and since then, things have only looked up.

“I did my first campaign with Victoria’s Secret, I think it was like a little over a year ago now. It came out and it was like my dream company to work with. I grew up wanting to be a VS model like so many other little girls and it was definitely one of those brands that I kind of told myself like I want to work with that brand and my team helped me meet the casting director for the brand,” Breidinger said.

The 24-year-old also revealed that her first campaign with the company came at a time when she was racing at one of the most iconic tracks in the world. At the time, Toni Breidinger was a driver for Venturini Motorsports in the ARCA Menards Series. She had just finished a race in Talladega when she had to fly out for the campaign in what must have been a hectic schedule.

“I raced Talladega the day before and took a flight literally right after racing at Talladega to go shoot that campaign and it was so like polar opposite worlds and it was like one of the best weekends of my life,” she added.

Not long after, Toni Breidinger made her debut in the NASCAR Truck Series for Tricon Garage in Kansas. At that point, she had Victoia’s Secret on board and as per her story, it seems like the fashion brand already had enough faith in her for the partnership to be a success.

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How Victoria’s Secret helped an aspiring driver achieve a lifelong dream

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The 24-year-old revealed that she explained how it was difficult for women to get to the top level in motorsports and a lot of it had to do with funding. Victoria’s Secret stepped in immediately and helped her achieve her lifelong dream of making her debut in the NASCAR Truck Series.

“I kind of told them about racing and the sport and how so many females are underfunded. It’s just hard to kind of break through in the sport into the next level and I told them that I had this dream of making my debut in the NASCAR Truck Series and they really wanted to get behind me and support me and that was so amazing,” the 24-year-old added.

Toni Breidinger is slowly making a name for herself in motorsports with her race craft and experience. Will such big names backing her up, Toni’s future sure does look bright! What do you think?

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