Rick Hendrick & Joe Gibbs Join Forces With 13 Cup Teams For Major NASCAR Deal at Daytona 500

The world of NASCAR gaming has been evolving for decades now, and fans have both celebrated and thrashed these games from time to time. And now NASCAR has gone ahead with the announcement of NASCAR 25, the upcoming official game will feature the NASCAR Cup, Xfinity, CRAFTSMAN Truck, and ARCA Menards Series, promising an integrated experience across all four series. NASCAR’s recent tweet, “One game. Four series. Unlimited possibilities,” has raised the anticipation.

However, another gaming-related development is making waves in the NASCAR community. iRacing, the highly popular motorsports simulator, has major plans to expand. A tweet from iRacing’s Executive Vice President Steve Myers has revealed their future plans along with JGR, HMS and co.

NASCAR’s RTA Teams and iRacing join forces

iRacing has long been a fan favorite for motorsports fans, offering a realistic racing simulation and bridging connections with the NASCAR community. Now, iRacing is looking to expand its reach in American motorsports across all four series. In a tweet, Steve Myers encouraged teams to reach out during the Daytona 500 to discuss involvement in the game, stating: “We will have a team down in @DAYTONA for the 500. Any team that wants to be involved in the game should reach out to schedule a visit from us while we are there!”. After which requests started to drop in.

In a subsequent tweet, he revealed : “Seventeen teams have now reached out. RTA teams are in the game already, so this is for all other teams in all four series”. Teams in the Race Team Alliance (RTA), which includes top NASCAR Cup Series teams like Hendrick Motorsports and Joe Gibbs Racing, are already represented in the simulator. Along with that 17 teams beyond the RTA have applied to be represented in the game.

The response has been remarkable. He later updated that over 30 teams from across the Xfinity, Truck, and ARCA Menards Series have already shown interest in being part of iRacing. This initiative is aimed to ensure that fans get a combined and realistic experience with a diverse roster to choose from. The Race Team Alliance, which represents 13 of the top Cup Series teams, has been integral to iRacing’s partnership success. Legendary teams like Hendrick Motorsports and Joe Gibbs Racing have extended support, and their involvement has brought credibility and excitement to the gaming platform. By reaching out to other teams, iRacing is extending an invitation to grow the sport’s digital presence and provide smaller teams with a platform to get exposure.

A new era for NASCAR gaming

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This collaboration between iRacing and NASCAR teams marks a significant jump in motorsports gaming. While NASCAR’s official NASCAR 25 game promises to bring new innovations to console and PC gaming, iRacing’s approach to more inclusivity offers fans an all new simulation experience. By bridging the gap between the big RTA teams and smaller organizations, iRacing is broadening its authenticity and accessibility.

For teams not currently represented in games, this partnership could be a game-changer. Being featured in iRacing provides not only a digital representation of their brand but also an opportunity to attract sponsors and get exposure to fans. As for the fans, this means more variety, more competition, and a more engaging racing experience.

With NASCAR 25 and iRacing both making bold moves, the future of NASCAR gaming looks brighter. As Rick Hendrick, Joe Gibbs, and their teams continue to pave the way, the collaborative efforts of NASCAR and iRacing promise a new era for motorsports enthusiasts everywhere.