Is the NASCAR Comeback Race in Darlington Under Trouble?

NASCAR is looking for some new sponsors for its comeback race in Darlington. According to reports, the series is yet to find a title sponsor for the race in Darlington.

Renowned sports journalist Adam Stern posted a tweet revealing the issue. The tweet says, “NASCAR has not yet announced the name of next week’s Cup race at Darlington because it is currently in the market looking for a new title sponsor. NASCAR is looking for one company to sponsor both Cup races and the Xfinity race there, but not yet clear if that will happen.”

It is a known fact that NASCAR has been struggling with Sponsors in the recent years. Gone are the days, when sponsors used to flush money on NASCAR advertisements and drivers. The series is steadily losing public interest over the years. However, after the Coronavirus pandemic the recent eNASCAR has been a turn around for the series. The virtual racing has topped TV viewership charts for consecutive weeks.

Darlington will be the first fanless NASCAR race

Recently, NASCAR declared that it would be the first major racing event to get back energetically after the COVID-19 pandemic shut down. The NASCAR will start up again for a 400-mile (643km) race on Sunday, May 17 at Darlington Raceway in South Carolina, despite the fact that onlookers won’t be permitted at the track.

NASCAR plans to run seven races more than 10 days. The initial three races will be at Darlington. First the Cup series race on May 17, and again on Wednesday May 20. An Xfinity race will run on Tuesday, May 19. On May 24, the race moves to Charlotte Motor Speedway, in North Carolina, for the Coca-Cola 600. Additionally, an Xfinity race on May 25, a truck race on May 26, and Cup race on May 27.

Read More: What All Will Be Different in NASCAR’s First Fanless Race at Darlington