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NASCAR certainly has some of the unique personalities in motorsport, but if there’s one man who has managed to rise and outgrow his popularity, that would be Dale Earnhardt Jr! Ever since his retirement from the NASCAR scene after the 2017 season, the 2-time Daytona winner has seen a skyrocketing rise in his popularity owing to his intriguing post-retirement ventures.

USA Today via Reuters

And this time around, the NASCAR veteran is creating all the smoke with his latest venture, the Car store. With Stewart-Haas Racing driver, Kevin Harvick, former NASCAR driver Jeff Burton and Justin Marks (owner of Trackhouse Racing) joining Dale Jr in the owner’s circle of the series, the series is certain to catch some eyeballs!

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Like a cherry on top of an already delicious cake, adding to the excitement, recently NASCAR veteran and dirt fanatic Kenny Wallace has announced his entry into the series, racing on asphalt in an upcoming event!

Excited Kenny Wallace goes, “Wohooo” while sharing a candid conversation with Kevin Harvick!

Breaking the thrilling news to the community, Wallace announced his entry on his popular YouTube channel. With the wild and exciting dirt racer on board, the race set on 27th May is already making waves among the community.

While the JR Motorsports co-owner shared the news on his official Twitter handle, it was Wallace’s unbridled enthusiasm that stole the show. The former NASCAR Xfinity Series driver also teased his fans about another event taking place at I-55 Raceway in Pevely, Missouri.

Known for his ecstatic persona and antics, Wallace screamed out of joy and excitement, revealing the big news, I’m so excited to run the Car Tour race on asphalt, that’s right, Kevin Harvick said, Heman do you still remember how to run dirt and yes I do, I’ll be racing Tri-County on May 27th. I look forward to it, I’ll see you all there, I love what I see on TV, want to thank Jeff Burton, Harvick and Dale Jr for supporting this series, that’s a good thing, we’ll see you there at Tri-County, 26th for practice, May 27th for the race.” 

READ MORE: Dale Earnhardt Jr.’s NASCAR Team Makes History as They Join Forces With $242 Billion Behemoth, Ushering In a New Era of Racing Dominance

With prize money of $30,000 on the line, things are definitely going to be exciting with Kenny Wallace onboard!

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What is the Car Store Series? Is it the next big thing?

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Formerly founded back in 2014 by Jack McNelly and Keeley Dubensky will still function day to day with both men operating the series. The significant feature of the series is that it will feature both late-model cars and late-model stock cars in a short-track format.

While NASCAR seems to stray away from traditional virtues, Car Store Series promises its fans an exciting match with traditional values intact. And with the 4 NASCAR drivers known for their grass-root racing pedigree joining the venture in January, fans are in for a treat as they are planning to build the series and promote it to the maximum.

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WATCH THIS STORY: “Back when I loved NASCAR” – Dale Earnhardt Jr’s record-breaking streak at Talladega sends fans into overdrive. 

Dale Jr, who owns a car in Car Store, raced it at North Wilkesboro last year. ‘Junior’, who is also an advocate of short-track racing, is also known for his undying passion for the sport. And with him on board along with Jeff Burton, Kevin Harvick, and Justin Marks, the series certainly promises a lot for old-school fans and possibly looks to be the next big thing in motorsport.