Toni Breidinger is nothing short of a ‘star’. The rookie Truck Series driver is glamorous both on and off the track, with millions of followers on social media, a fledging modeling career, and now a full-time seat in NASCAR’s Truck Series. Given her stature, getting perks from various brands is just one of the many perks she regularly enjoys, and the 25-year-old doesn’t hesitate to flaunt it on social media.
The Tricon Garage driver recently uploaded a series of stories on social media, showcasing an assortment of beauty products. Amongst them were products from Selena Gomez’s cosmetics company, Rare Beauty as well.
Toni Briedinger shows off cosmetic goodies on social media
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Toni Briedinger is arguably the most high-profile driver to make her full-time appearance in the NASCAR Truck Series in 2025. The California native recently made an appearance at the Rose Bowl, representing the Women’s Sports Foundation alongside two-time Olympic gold medalist Ashleigh Johnson. With her NASCAR campaign on the horizon, will she be able to use her off-track stardom and translate it into success behind the wheel? Time will tell. Until then, she seems to be enjoying the off-season going by her recent social media posts and stories.
Toni Briedinger uploaded a series of stories, with the first one featuring an assortment of goodies from Dubai-based brand Huda Beauty. The Truck Series driver wrote, “im in love @hudabeauty @hudabeautyshop 💞” followed by “thank you!! @sandroparis”. She also received a variety of body scrubs from Josie Maran as well as a body and hair fragrance mist and body cream by Selena Gomez’s $2 billion-worth brand Rare Beauty. But wait, there’s more! Briedinger also unpacked Balmain’s scent as well as three small bottles that were sent by Saie.
The Victoria’s Secret model is no stranger to making headlines, both on and off the track. Considered to be somewhat of a trailblazer, Toni Briedinger has developed a massive fanbase beyond the NASCAR community as well. The 25-year-old’s growing popularity has made her one of the most marketable drivers in the motorsports world. However, her true test will come behind the wheel, when she drives the No. 5 Toyota for Tricon Garage.
Toni Briedinger has the unique chance to redefine the narrative. As of now, she is known as a model who competed in the ARCA Menards Series as a full-time racer in 2024 and made the odd NASCAR appearance. While her star power will help in sponsorships, getting consistent results in 25 Truck Series races will truly test her capabilities as a racing driver. While she is already a role model for the millions of girls who aspire to a career on the racetrack, the 25-year-old can also become a genuine force to be reckoned with on a platform that can make or break her career.
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Briedinger shares her expectations for the 2025 season
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It’s not going to be easy for Toni Briedinger. She has only made four Truck Series appearances so far, so naturally there will be a steep learning curve that the driver will have to get accustomed to. However, Tricon Garage will give her the necessary equipment to be competitive on the racetrack, and it will be up to the 25-year-old to grab the opportunity with both hands. The expectations will be high, especially considering how high-profile the Victoria’s Secret model is off the track, but Briedinger will be eager to prove her doubters wrong.
In an interview with SiriusXM NASCAR Radio, Toni Briedinger opened up about her hopes for the upcoming season by saying, “I mean, obviously trucks is that next step up, so there’s going to be a learning curve to it. But I feel like running Daytona this year in the Truck Series, and the few starts I made last year, I kind of was able to get a feel for what to expect for next season if I were to run it full time. Talking to Toyota and Tricon, they really made me feel confident that they can help me prepare and kind of bridge the gap, the learning curve, in the off-season so I can feel super confident and ready to go once we head for Daytona.”
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Briedinger will have all the help she needs. Her teammate Corey Heim is one of the Truck Series’ brightest young talents, and his experience will prove to be invaluable in her NASCAR journey. While sponsorships and social media presence may have contributed to her getting the opportunity, results will ultimately dictate if she can make a future in the stock car racing world. Will Toni Briedinger impress in her rookie season as a full-time driver? Let us know your thoughts in the comments!
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