NASCAR just launched a trailer for something that reminds us of Netflix’s Drive to Survive, a documentary that gives viewers a behind-the-scenes glimpse into the world of Formula One. Former and current drivers like Dale Earnhardt Jr and Brad Keselowski seemed to be excited about the news and took their time to promote it ahead.
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NASCAR has dropped the trailer for Race for the Championship. This is going to be a television series that takes a deep dive into the lives of NASCAR drivers, teams, and what goes on within the sport. Dale Earnhardt Jr took to Twitter to say, “This looks incredible.”
This looks incredible. 👏🏼👏🏼 https://t.co/JBpQFpN98b
— Dale Earnhardt Jr. (@DaleJr) July 29, 2022
Even Brad Keselowski said, “Strong trailer“ with Kyle Larson further jumping on the hype train and retweeting the post.
Strong trailer https://t.co/9tbxpNyhvZ
— Brad Keselowski (@keselowski) July 29, 2022
— Kyle Larson (@KyleLarsonRacin) July 29, 2022
Trailer is here for NASCAR’s answer to Drive to Survive: https://t.co/zLeGWELb4o
— Jeff Gluck (@jeff_gluck) July 29, 2022
Appointment viewing for me…
That was a hell of a trailer, huh? https://t.co/Sp0IuwXQdh
— Davey Segal (@DaveyCenter) July 29, 2022
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The NASCAR docuseries, Race for the Championship, starts airing on Thursday, September 1, 2022, on USA Network.
The new NASCAR docuseries could help capture a younger fanbase as Formula One did with Drive to Survive
Formula One’s drive to survive has been a massive hit across the globe. With four seasons in, the show has managed to draw a huge American audience to the sport.
Formula One is a sport that has been around for a similar time frame to NASCAR. Even F1, back in the Bernie Ecclestone era had seen its fan base dropping out over time. A show like Drive to Survive attracts people with no prior knowledge of the sport and educates them within a single season so that they are hooked on it.
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F1 had been trying for a long time to enter the American audience pool, but previous historic attempts of hosting races were not profitable apart from the race at Circuit of The Americas. However, this year with the added interest of fans in the sport, F1 held a Grand Prix in Miami and will be hosting another one in Las Vegas next year.
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If NASCAR’s new series can be at par with Drive to Survive, it too will draw in a huge new demographic as well as a slew of new sponsorship opportunities for both teams and drivers.
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Moreover, this definitely is a step in the right direction for NASCAR and hopefully, with time, there will be a massive rise in viewership for all three series under NASCAR. This might even bring in viewers not just from America, but across the world. Now all that’s left to do is wait for the series to drop.
Let us know in the comments if you are excited about the NASCAR docuseries.