Capable Trackhouse Owner Rejects Getting Involved in NASCAR?s Bad-for-Business Side

Right about now, if there’s one thing NASCAR fans are looking forward to more than anything, it’s Shane van Gisbergen’s return to the Cup Series for the road course race in Indianapolis. Being the first driver in 60 years to have won their debut Cup Series race, SVG has quickly garnered praise and appreciation from the NASCAR world. He is returning to drive the #91 Chevrolet for Trackhouse Racing as part of the Project 91 program.

In a recent conversation with SiriusXM NASCAR Radio, Justin Marks, owner of the Trackhouse Racing team, shared a unique perspective on the team’s expansion plans. His statement regarding the team’s stance on entering the Xfinity Series or Truck Series offers insights into the team’s approach.

Justin Marks says making it big in NASCAR Cup Series is the team’s priority

In a candid revelation, Justin Marks firmly articulated his decision to forgo fielding an Xfinity or Truck Series team for the foreseeable future. Marks emphasized that while the team possesses the necessary resources and expertise for such ventures, the fundamental question revolves around the business viability of such expansions. Focusing on the Cup Series, Marks explained that Trackhouse’s primary objective is to establish and consolidate its presence at the pinnacle of NASCAR racing.

Reflecting on the prospect of diversifying into other series, Marks stated, “Capable, sure. We have the infrastructure. We have the tools, we have the knowledge, and the data. We’ve got the fab shop to build the cars. The question is, does it make good business sense for us? And I can’t get there, to be honest with you. We’ve looked at it, we’ve had a lot of young drivers that we’ve talked to that we’ve been interested in sort of bringing into Trackhouse’s sort of next-gen racing guys.”

“But it’s just not really what we do,” he continued. “I mean we’re focused on the Cup Series, we’re focused on building a brand at the top level of the sport... I mean we have enough people that we can go to that are in the family so to speak, that we can lean on for those resources. But I would not anticipate there being a Trackhouse fielded Xfinity or Truck team anytime soon.”

Amid the momentum of Trackhouse Racing’s journey, Justin Marks finds validation in the success of Project91. This initiative, aimed at attracting world-class talents to NASCAR, has taken a significant step forward with Shane Van Gisbergen’s sensational debut victory.

Watch This Story | Trackhouse Racing Owner Justin Marks Claims to Be Innocent After Being Called Out by HMS Legend Regarding Ross Chastain’s Antics

Marks says that SVG’s victory has galvanized Project 91

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The program, which aims to bring world-class talent to NASCAR, received a big boost through SVG’s Chicago victory. Marks previously outlined how Project91 capitalizes on the new era of Next Gen cars, making it more feasible for international drivers to enter NASCAR. This initiative piqued the interest of drivers like Daniel Ricciardo, fostering a sense of global recognition for NASCAR’s uniqueness.

Ahead of the race at the Indianapolis Road Course, Marks explained his vision behind the program and why he created it. “It just puts fuel in the tank as far as we?re trying to build something here where the greatest drivers in the world have a place that they can call home if they want to try NASCAR racing,” said Marks according to speedcafe.com.

“For us to put it in Victory Lane, it just shows, I think, the world that this Project91 is a very, very elite effort.” he continued. “It?s not about vanity, it?s not about just sponsorship, it?s not about social media. It?s about putting a program together that can actually win and tell great stories. I think the fact that we put it in Victory Lane. It just galvanizes our mission in trying to attract the greatest motorsport talent in the world.”

READ MORE: After Breaking Promise Made to Ross Chastain, Trackhouse Boss Justin Marks Could Lose SVG to Bigger NASCAR Sharks

What are your thoughts on SVG’s chances at the Indianapolis Road Course? Let us know in the comments below.