“Ain’t Taking No Money Out of Their Plate”- Dale Earnhardt’s Eldest Son Brutally Slams ITG Brands Amidst Winston Cup Museum’s Final Rodeo

As the Winston Cup Museum reaches the end of its run after almost two decades, the motorsport community is downcast over what is a huge loss of NASCAR’s culture and elaborate history. The museum, which served as a time capsule to the bygone era of the Winston Cup Series, had to be shut down owing to a lawsuit.

However, there are many who don’t seem to agree with what went down. The recent NASCAR community member to let his displeasure known is legendary racer Dale Earnhardt‘s eldest son, who harshly slammed ITG Brands LLC for being at the epicenter of the museum’s closure.

Kerry Earnhardt slams ITG Brands for the doomsday of motorsports

During the final goodbye at Winston Cup Musuem’s Final Lap, reporter Peter Stratta sat down with some NASCAR insiders, including Kerry Earnhardt and renowned commentator Mike Joy. During the course of the conversation, Stratta asked Earnhardt, “Kerry, obviously the importance of today is not understated. Why did you make an effort to be here?”

Earnhardt, as he opened up about his relationship with Spencer and how the owner is facing a series of unfortunate events revealed, “I met Will [Spencer] years ago when he was doing all these stage setups and everything. It’s just been, a great guy and a great partnership since, and a good friendship. I know all the blood, sweat, tears he’s put in. The passion and everything he’s put in his place, and see it, you know, be crumbled down the way it has, is unfortunate.”

Kerry didn’t hold back and shed light on Spencer’s hardship to run the museum on passion alone as he wasn’t minting any dollars out of that place and expressed, “I just think sometimes people don’t understand what people are doing it for because I know Will ain’t taking no money out of their plate. He hardly makes anything here at all. I just don’t get what these companies feel is important about taking someone down like this.”

 NASCAR was initially sponsored by the Winston cigarette brand owner, RJ Reynolds Tobacco Company, and hence the museum’s name, Winston Cup Museum. However, when the company was sold to the new proprietor, ITG Brands LLC, the museum’s name didn’t sit well with them, following which they filed a lawsuit to cease the use of the name ‘Winston’, causing a huge turmoil in museum owner Will Spencer’s life. He was slammed with a series of intellectual property rights lawsuits. With nothing else to offer, Spencer was left with no choice but to rebrand the museum. 

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‘The Ralph Seagraves Memorial Museum’ was the name that secured the maximum votes. Nevertheless, the financial constraints didn’t let that happen, and eventually, the historic venue shut down its doors. Though the past few weeks have been heartbreaking for the owner and the motorsports fraternity, there’s also an optimistic side to the ordeal, which Kerry didn’t forget to mention.

Dale Earnhardt’s eldest son reveals the silver lining behind Winston Cup Museum’s closure

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The historic site would no longer flaunt its glamor and rich history, so fans might be wondering what’s so good about it. The Intimidator’s son revealed that the abundance of cars under the museum’s roof would be auctioned. In fact, the bulk of the memorabilia will be auctioned next month in Florida. This would prove to be a once-in-a-lifetime opportunity for car collectors.

Kerry said, “The fortunate thing is for a lot of these collectors out there in the world, come in Florida, make their auctions to have all these cars and everything auctioned off, so somebody is going to be getting some great pieces out there.”

The auction will take place from 2nd to 14th January 2024, in Kissimmee, Florida. Iconic cars like NASCAR’s L-R series prototype, the Winston Cup Dodge Daytona, Dale Jarrett’s last car from Charlotte 2008, and Dick Trickle’s 1997 Ford Thunderbird, among many others, will be up for grabs.

Read More: NASCAR Legend Dave Marcis Reunites With His Iconic 1969 Dodge Charger One Last Time Before the Winston Cup Museum Auction