Sunday’s Quaker State 400 race at Atlanta was yet another race marred by unprecedented rainfall. Some fans have even gone to the extent of jotting down racing theories that could possibly be causing this. On one hand, some fans are coming up with the Vortex Theory, and other fans are saying scheduling the race before the evening may help avoid the rain. There are, of course, mixed opinions about things like this. While some fans are dismayed that the traditional timing of the race was changed, a huge majority of fans have heaved a sigh of relief. 

The Sunday NASCAR race garnered a viewership of 2.56 million in the USA. Naturally, it became the most-viewed sporting telecast of that weekend. This overwhelming viewership definitely created history for NASCAR and Atlanta. Meanwhile, fans have already found a logical reason behind this impressive viewership. They feel their daily lifestyle has in a way contributed to this viewership blowup.

The NASCAR Fanbase Start ‘Sunday Night NASCAR’ Chants

No matter how many experts are involved, it is always the fan’s perspective that will provide the best insight. This Sunday’s viewership boost was a great example. Fans have taken to social media to express why it was easier for them to watch the match on Sunday evening than it usually was. The change in race timing was an experiment made by NASCAR, and it definitely succeeded. As a NASCAR fan posted on Reddit regarding the boosted viewership, its comments were flooded with fans’ demands to keep hosting races at this exact time. 

Most of the comments were mostly about how keeping the race in the evening made sure that it did not come in the way of their family time. As one fan wrote, “This feels like we could be seeing the seeds that will lead to “Summer Sunday Night NASCAR” In the next few years,” comments like “I’m all for it. Let me get done what I need to get done during the day and spend my Sunday evening watching the race” filled the comment boxes.

“I actually love it; drove home from the beach with enough time to watch” made it evident why viewers had ample time for the race. Some fans have expressed the ease of watching the race at night after they could spend the entire day with their friends and family. 

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“I’m for it. Might need races to run 7-10 but honestly…every other sport in the country primarily plays its major matchups in primetime. People will watch.”

The bottom line is, fans don’t have to choose between spending time with their loved ones and watching TV. They can neatly divide the timings with a Sunday evening race. Thus, it certainly made a good impression on fans.

NASCAR got 2.56 million viewers last Sunday night on USA, most watched sporting event of the weekend on any network.
by u/nascar1993 in NASCAR

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Traditional NASCAR enthusiasts, who have been watching these races for years, are not very excited about the timing change. The sudden change in time felt like an unwelcome break in the pattern. Such viewers had altered their daily life activities to accommodate NASCAR races. Some comments have mentioned that the viewership was better in the past. As all major sports events take place around the evening, NASCAR’s timing experiment was nothing unconventional. 

However, it remains to be seen whether such a viewership boost will be witnessed even at the Crayon 301 in New Hampshire the next Sunday. If this continues to garner such great views, will ‘Sunday Night NASCAR’ turn from fans’ demand into reality?

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