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Steve Cohen is betting big on the Mets, literally. The billionaire has unveiled an eye-catching $8 billion plan to transform Citi Field’s surroundings into a massive entertainment district. With a mix of bars, public parks, restaurants, a hotel, a casino, as well as a sportsbook, Cohen focuses on redesigning the Mets’ financial outcome. However, Steve Cohen’s aim is bigger, placing the Mets as a powerhouse on and off the field.
However, this is not just related to adding attractions. He is tapping into a game-transforming revenue approach, which could redefine how MLB teams run. Steve Cohen’s privately funded project bypasses old stadium financing, ignoring taxpayer reliance. Such an approach could elevate the team financially and help them overtake the Yankees as New York’s top team. However, will it work? That relies on whether Cohen can clear vital regulatory issues.
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The Braves’ model and Steve Cohen’s large-stakes bet
The base of Steve Cohen’s plan is clear: MLB teams can no longer rely solely on old revenue streams. As Joe Pompliano said, “The cable bundle is falling apart and managers can no longer rely on old revenue streams, like media rights, ticket sales, merchandise, and sponsorships.”This has guided teams to adopt real estate-focused business approaches, with Atlanta serving as the vital instance. Their Battery Atlanta enhancement, which features year-round retail shops, restaurants, and hotels, establishes a further $60 million yearly. “Since real estate income sits outside MLB’s revenue-sharing agreements, the Atlanta get to keep every penny of such money for themselves“, Pompliano said. Steve Cohen sees this as a scope to take the concept to the next level.
Steve Cohen wants to build an $8 billion entertainment district around Citi Field — complete with public parks, bars, restaurants, a hotel, a casino, and a sportsbook.
Cohen still needs state & city approval (+ a casino license), but the entire project would be privately funded. pic.twitter.com/Dszspgl8ab
— Joe Pompliano (@JoePompliano) February 14, 2025
Unlike multiple others, Steve Cohen is bypassing taxpayer funding, providing him complete control over profits. “Instead of asking for hundreds of millions of dollars in taxpayer money, Cohen has agreed to privately fund the entire $8 billion construction cost,” Pompliano highlighted. That means the Mets will reap the total benefits of the entertainment district’s success. If adopted correctly, such an approach could help the team to bridge the financial gap with the Yankees while future-proofing the team’s revenue model.
Challenges ahead for the Mets
While the assignment’s aim is massive, its success hinges on overcoming 2 vital issues- government approvals as well as the competitive casino licensing process. Steve Cohen’s plan needs state and city approval to redevelop the 50 acres of Citi Field parking places in a mixed-use district. While this does not engage with displacing locals, the largest issue to large-scale urban projects, local opposition could still come. Some officials could push back against zoning transformation, while others could raise issues related to infrastructure and community effect. Without government backing, Steve Cohen’s project cannot move forward.
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The casino aspect is another vital gamble. Only 3 casino licenses are available in New York, and multiple high-profile bidders are in the mix. If he secures a license, the entertainment district could transform into a year-round place rivaling LA attractions. However, if the casino bid fails, the Mets will lose out on its most lucrative aspects. That said, without a casino, the district’s hotels, restaurants, as well as retail places, still provide a vital revenue boost, making this a win for the Mets regardless of the outcome.
Steve Cohen isn’t just building an entertainment district—he’s rewriting the playbook on how MLB teams operate. By creating a privately funded, revenue-generating empire, he’s positioning the Mets as a financial juggernaut. But there’s a catch—government approvals and casino licensing are still major hurdles. If he pulls this off, the Mets could go from New York’s second team to a full-fledged powerhouse.
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The question is, will the city and state back his vision, or will bureaucracy block the Mets’ rise?
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Can Steve Cohen's $8 billion gamble finally dethrone the Yankees as New York's top baseball team?
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Can Steve Cohen's $8 billion gamble finally dethrone the Yankees as New York's top baseball team?
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