The disappointment of the 2023 season still lingers at the Yankee Stadium. The New York Yankees’ offense spiraled, ultimately leading to another year without a World Series win. But then, like a ray of hope, came came James Rowson, the unassuming off-season addition to the staff of the Yankees’ coaching. While the season has only just begun, the Bronx Bombers seem to appear as dominant as ever. So naturally, whispers are already circulating that question whether Rowson could be the missing piece that ignites the Bronx Bombers’ bats?
The New York Yankees’ Prized Addition
Well, these whispers could actually mean something. Rowson’s philosophy stands as a stark contrast to the struggles that marred the club last season. The Yankees were earlier an offensive enigma, particularly with runners in scoring position. Not only did they squander golden opportunities, but also ranked second-to-last in the majors with a .227 average and .677 OPS in those situations.
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The New York Yankees today announced that James Rowson has been named the club’s hitting coach. pic.twitter.com/XqRgr9kNQ5
— New York Yankees (@Yankees) November 13, 2023
Interestingly, Rowson was at the helm as the Minnesota Twins hitting coach during the period of 2017-2019 when the Yanks were struggling. In fact, his offenses regularly ranked among the top ten in hitting with runners in scoring position. It is this track record that suggests that Rowson might have been the missing piece to achieve the much-needed level of clutch hitting in the Bronx.
This is also to say that Rowson’s approach goes beyond just statistics. His batting practice sessions have become mini-wars, with hitters divided into teams and tasked with replicating specific game situations. But it is to note that this isn’t just about competition. It’s perhaps about creating situational awareness that was largely lacking in the past, according to many. Further reiterating this very point, the 47-year-old himself also emphasized how “the goal is to score runs”. It’s a simple yet weighty statement, one that seems to be working wonders with players, too.
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James Rowson Is a Step In The Right Direction
As a ripple effect of Rowson’s methodologies, there has been an impact on Aaron Judge. He emphasized, “Just kind of gets us thinking so when we hop into game situations, it’s like, ‘Oh, first and third, one out? I’ve already done this 20 times’. It’s exceptional.… That’s just always translated for me. And I like a little competition.” This could be it. Perhaps, with the help of Rowson, the Yankees can finally tie loose ends and get back to being dominant again.
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While, of course, it’s still too early in the season, the signs are undeniably positive. The Yankees’ offense, once a concerning problem, now comes with a taste of excitement. With a renewed focus on situational hitting and priority on putting runs on the board, the long-dormant offense of the Yankees might finally be awakened. Are you excited?