New York Yankees Captain Aaron Judge Weathers Lengthy Battle to Ensure ‘All Rise’ Only Belongs to Him

Be it for his powerful hitting or his dedication to baseball, Aaron Judge is a recognized brand in MLB today. The Yankees captain is extremely popular among fans and is well known by certain nicknames or catchphrases. Most recently, Judge picked up a massive legal victory in a court case regarding two of his popular catchphrases. It might surely add to the confidence of the player.

Over the course of his career, Judge has slowly become the face of the Yankees franchise. Furthermore, he is one of the most easily recognizable baseball players in the world. This most recent legal win is a massive boost to Judge’s brand. 

Aaron Judge wins legal battle over iconic catchphrases

Following his rookie season, Aaron Judge became a well-known name in baseball, due to his fantastic first season. This led to catchphrases being made surrounding his name. The two most popular ones are ‘All Rise’ and ‘Here Comes The Judge’. Most recently, the Yankees’ captain won a legal battle for these catchphrases, thereby preventing their exploitation. The Athletic’s Brendan Kutty shared an update on the case. The United States Patent and Trademark Office dismissed Michael P. Chisena’s claims over the catchphrases.

According to The Athletic’s Brendan Kutty, “Michael P. Chisena claimed that he should be able to sell shirts and hats that said ‘All Rise’ and ‘Here Comes The Judge’ because he filed to trademark them first. But the United States Patent and Trademark Office struck out Chisena, saying that there was a ‘preponderance of the evidence’ that most people would tie the catchphrases to Judge and that they should belong to him.”

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This is a massive win for Judge as these catchphrases are a massive part of his brand. Furthermore, they could be monetized in a variety of ways and in deals worth millions of dollars. This is in addition to the sponsorships and partnerships he has today. But this is only going to add to his massive contract with the Yankees.

Judge signed a $360 million deal this off-season

Winning this legal case is great for Aaron Judge and is likely to help him earn millions of dollars. But the superstar slugger’s real mammoth deal is his 9-year $360 million Yankees deal. Judge was a free agent this off-season and signed a massive new deal to stay with the Bronx Bombers. 

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What do you think about Aaron Judge winning the legal battle over his catchphrases? Please share your thoughts in the comments below.