So Hideki Matsuyama’s 2024 golf season has been a real rollercoaster ride, with plenty of ups and downs. But despite all the twists and turns, he’s consistently shown off his amazing skill and determination. I mean, the guy’s had some pretty notable performances, like his T12 finish at the Arnold Palmer Invitational and his T35 finish at the PGA Championship. And let’s not forget his impressive T6 finish at THE PLAYERS Championship and T7 finish at the Valero Texas Open. Throughout the season, Matsuyama’s been pushing himself to be his best, and it’s earned him a reputation as one of the most formidable golfers on the tour.

As the year wraps up, Matsuyama’s official payouts for 2024 are estimated to be a staggering $10,304,353, plus a Tour Top 10 Bonus of $2,400,000. That brings his total earnings for the year to an impressive $12,704,353. This significant influx of wealth has undoubtedly cemented Matsuyama’s status as one of the highest-paid golfers on the PGA Tour. And it’s not hard to see why as his victories have been nothing short of spectacular. Take his win at the FedEx St. Jude Championship, for example. He took home an impressive $3,600,000 in prize money for his victory. And earlier in the season, he also won the Genesis Invitational, securing a $4,000,000 prize. I mean, the guy’s on fire.

But what really stood out about his win at the St. Jude Championship was the dramatic comeback he staged. After trailing by a significant margin, Matsuyama rolled in a 25-foot birdie putt on the 17th hole to regain the lead. He then hit two precise shots on the final hole to secure a two-shot victory over Xander Schauffele and Viktor Hovland. Reflecting on his win, Matsuyama said, “I felt today’s victory slipping away…but I’m glad I was able to birdie the last two holes.” This thrilling victory showed the world just how good of a golfer Matsuyama really is!

Hideki Matsuyama’s Sponsorship and Endorsements

Hideki Matsuyama has established himself as one of the most marketable golfers in the world, attracting top brands eager to partner with him. One of his longest-standing partnerships is with Lexus, which has been sponsoring him since 2014. As part of this deal, Matsuyama reportedly earns over $8 million annually and also enjoys access to a fleet of luxury Lexus vehicles. This partnership has been a win-win for both parties, with Matsuyama’s success on the course helping to boost Lexus’ brand visibility. In addition to Lexus, Matsuyama has also partnered with other prominent brands, including Nomura Securities and Oakley.

Back in 2017, he partnered up with Nomura Securities, a major financial firm in Japan. They chose to sponsor him because of his amazing achievements on the golf course, which is totally inspiring. And it’s not just Nomura Securities – Matsuyama has also been working with Oakley, the sunglasses brand. Remember when he won the Masters in 2021? He was rocking custom-made Oakley shades, and it was a big win for both him and the brand.

But what’s really exciting is Matsuyama’s latest partnership with TGX which is a brand-new golf brand that’s trying to shake things up in the golfing world. As a shareholder and ambassador, Matsuyama is going to play a big role in promoting TGX’s innovative approach to golf, which includes fancy studios and virtual reality experiences. Matsuyama even posted about it on Instagram, saying “At the heart of TGX’s mission is the goal to lower the barriers so that everyone can enjoy golf.” And with plans to open over 50 studios across Japan, TGX is going to make a big impact on the golfing world. It’s awesome to see Matsuyama involved with a brand that’s all about making golf more accessible to everyone.

Hideki Matsuyama’s charity work

Hideki Matsuyama’s golf skills are seriously impressive, but you know what’s even more impressive? His kindness and generosity off the course. The Japanese golfer has a long history of doing charity which often included teaming up with fellow golfer Ishikawa Ryo to make a real difference. One great example is when they worked together to raise money for people affected by the coronavirus pandemic. In 2020, they sold golf gear and merchandise on Yahoo Auctions and made YouTube videos showing their practice sessions and conversations.

This was a really thoughtful thing to do, and it not only raised important funds but also brought hope and connection to fans during a tough time. Matsuyama and Ishikawa Ryo even said, “We would like to extend our sympathies to those who have suffered or died from the new coronavirus… We are also grateful to the healthcare workers in Japan and overseas who are giving it their all every day.” So, who’s next? Whose net worth would you like to know about? Let us know in the comments!