Heads up, TGL fans! The much-awaited showdown is here—Boston Common Golf, led by none other than Rory McIlroy, is set to go head-to-head with Tiger Woods’s Jupiter Link GC. By now, Woods’s Jupiter Link has garnered a lot of attention. But now let’s talk about the debutant team Boston Common Golf.

Let’s start with the logo. Well, it’s a frog. Yes, you read that right. It’s not just any random design, though. The creative minds behind this, including the independent agency Doubleday & Cartwright, went deep into Boston’s essence for inspiration.

The logo actually ties into Frog Pond, a famous spot in Boston Common. The Bullfrog design is clever, with its puffed chest doubling as a golf ball. And then there’s The Flagstick logo, with a lily pad and a “B” fluttering on the flag. Even the typography of their wordmark is a nod to the arched-style signage you see all over Boston. It’s those little details that make it feel authentically Boston.

And how about the colors? The main one is “Common Green,” inspired by the city’s lush parks, Irish heritage, and yes, Fenway Sports Group’s namesake. But they didn’t stop there—they threw in some lime green (Boston Volt) for a fresh, modern pop that’s going to look amazing in the high-tech SoFi Center in Florida. But why do we call it Boston Common Golf?

What’s in a name?

Well, practically speaking, here everything is about the name. The name— Boston Common Golf is a nod to the Boston Common, one of the most iconic spots in the city and, fun fact, the country’s very first public park. For centuries, it’s been a place where Bostonians come together to play, relax, and connect. And that idea of play and accessibility is exactly what TGL’s all about with its new tech-driven, modern twist on golf.

Governor Teddy Werner put it best:“We’ve created this brand identity carefully with a nod to the timeless legacies of both golf and our city while also embracing a fresh, dynamic approach that supports our purpose to help foster accessibility through this new, modern and technologically connected team format of the game.” Basically, they’re not just playing golf—they’re putting a little Boston heart and soul into it.

Even the team’s wordmark logo leans into this vision. The word “Common” is bigger and bolder, highlighting the team’s goal of making golf more communal and welcoming. It’s not just about the pros—it’s about creating a space where everyone feels like they belong. At its heart, Boston Common Golf is about breaking down barriers and showing that golf can be for everyone.

At its core, Boston Common Golf is all about breaking down the walls of the sport and bringing people together, just like the park it’s named after. So, they’ve got the name, the vision, and the vibe—but how will they actually fare in their debut season? Well for that tune into  ESPN.  The match is also available to stream on ESPN+