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USA Today via Reuters

USA Today via Reuters

A renowned golf manufacturer with an annual revenue of $300 million, has proudly announced its continuation as the Official Apparel Supplier for the European Solheim Cup team. This exciting news comes ahead of the highly anticipated 2023 Solheim Cup event. The event is set to take place at Finca Cortesin in Andalucía, Spain in September. 

Continuing an age old legacy

The European team consisting of star players like Charley Hull, Georgia Hall, Anna Nordqvist, strives to retain the coveted Solheim Cup Trophy. They will once again be dressed head-to-toe in performance-driven PING Apparel. PING played a pivotal role in the inception of the Solheim Cup in 1990. The brand has maintained a longstanding relationship with the tournament. The event is named after Karsten and Louise Solheim, the founders of thr company. This highlights the brand’s integral involvement since its early days. With a deep connection, PING has cherished its participation and holds this event close to its heart.

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via Getty

Lisa Lovatt, Managing Director of PING Europe, expressed her excitement, stating, “We are thrilled to continue our journey with the Solheim Cup as the Official Apparel Supplier for Team Europe once again. This contest is one we all hold close to our hearts, so to play a part in its progression is incredibly special.

PING recognizes the significant growth that women’s golf has witnessed in recent years. It has strengthened its passion for supporting the game’s development further.

Technical masterpieces woven in thread and fabric

Fiona Reilly, the Global Creative Director for PING, highlighted the brand’s commitment to excellence, stating, “As a team, we have produced tournament garments that are engineered for every weather eventuality and situation”.  Working closely with European captain, Suzann Pettersen, the brand has created a beautiful mesh with visually appealing and technically advanced uniform. The collaboration with Pettersen has resulted in the best of both worlds. The players will have good looking apparel, while also providing exceptional comfort and functionality.

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World number 12 Leona Maguire, who is already a Solheim Cup legend after her record breaking rookie performance in 2021, will feel very comfortable in the Team Europe clothing given she is a PING ambassador.

Pettersen herself praised the collaboration, stating, “It’s been brilliant working with the entire team at PING on our current apparel. It’s important to look good, but also to feel good.”  With a focus on both style and performance, PING ensures that the European team will be dressed to optimize their game on the course.

In addition to supplying the European team with tournament wear, PING Apparel will also offer a range of limited-edition accessories and a full replica kit for fans to show their support. This allows supporters to engage with the event from anywhere and proudly display their allegiance with unique Solheim Cup merchandise.

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As the 2023 Solheim Cup approaches, PING Apparel’s announcement as the Official Apparel Supplier for the team highlights their enduring commitment to the tournament. With their passion for the game and dedication to supporting the growth of women’s golf, PING ensures that the European team will be dressed in high-quality, performance-driven apparel.

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