Rory McIlroy is responsible for adding another $4.3 million to Bryson DeChambeau‘s bank. But how? Well, the 2024 US Open victory, where DeChambeau claimed his second U.S. Open title at Pinehurst No. 2 in North Carolina. Yes, we’re sure that is ringing alot of bells. The 124th edition of the tournament saw DeChambeau hold off McIlory with an amazing score of 6 under par. However, even after winning the major against McIlroy, DeChambeau’s net worth is nowhere near the PGA Tour pro.

According to the latest figures as of June 2024 on Forbes, Rory McIlroy tops the list with a staggering $83 million in earnings, solidifying his position as one of the highest-paid golfers in the world. His biggest payday came in 2022 when he earned a record $26.7 million in prize money, including $18 million for claiming the FedEx Cup title. In the Sunday Times’ rich list for 2023, McIlroy was estimated to be worth £200m, making him the richest sportsperson in the UK under the age of 35. He has earned over $80 million in PGA Tour prize money across his career, second only to Tiger Woods.

Bryson DeChambeau, on the other hand, has made a significant impact on the golfing world with his unique style and skills. As of June 2024, DeChambeau’s earnings stand at $44 million. Notably, his decision to join LIV Golf in 2022 proved lucrative, with a huge upfront payment of $125 million signing bonus for his league switch. Prior to this, DeChambeau had already been crossing the million-dollar milestone on the PGA Tour, with cumulative earnings of $29.96 million by the end of 2022. He also earned a significant $11.6 million from majors between 2016 and 2022.

But are the tournaments the only way these top-golfers make money? Well, no. A significant chunk of their income depends on the pay-check they get from their lucrative brand deals, so let’s have a look.

Rory McIlroy and Bryson DeChambeau’s brand deals and endorsements

Rory McIlroy and Bryson DeChambeau are two golfers who have leveraged their success on the course to build impressive endorsement portfolios. McIlroy’s charisma and influence have made him a highly sought-after figure in advertising, securing deals with top brands like Nike, TaylorMade, Bose, and Omega watches. His partnership with Nike, reportedly valued at over $100 million, is one of the most notable endorsement deals in golf. McIlroy’s annual earnings from TaylorMade are estimated at $10 million. To add to that, he has also partnered with NBC Sports on Golfpass, a digital subscription service with over 2 million members.

In contrast, DeChambeau has built a strong personal brand through his YouTube channel, which has garnered 1.82 million subscribers and 292.38 million views. His endorsement deals with brands like NetJets, Rolex, and Reebok earn him over $1 million, and he has invested in companies like Regency and Proteus Motion. DeChambeau’s partnership with Reebok is a long-term contract, and he co-owns LA Golf, driving innovation in the sport. While McIlroy’s endorsement deals tend to be more lucrative, DeChambeau’s YouTube presence and newer partnerships contribute significantly to his brand value.

Both golfers have demonstrated strategic thinking in their business ventures. McIlroy’s collaboration with Tiger Woods on TMRW Sports, a tech-focused platform valued at $500 million, showcases his forward-thinking approach. DeChambeau’s investments in Regency and Proteus Motion highlight his interest in promoting healthier golf lifestyles and fitness tech.

While McIlroy’s endorsement game is more extensive, DeChambeau’s rising success and magnetic aura will make him an attractive partner for top brands in future. What do you think? Let us know in the comment section below!