Tiger Woods has been making headlines in the golf world, even without actually playing the sport for a while now. If that isn’t stardom enough for him, he is now making headlines in relation to other sports, without having to do much, really.

The legacy that Tiger Woods built with his golf career is immense. And that is now serving as an example to describe what Deion Sanders is trying to do. For the unversed, Sanders is a recent sensation in the college football scene. Let’s find out more about the football coach and why his work is being compared to the “Tiger Effect” on golf. 

What exactly is the ‘Tiger Effect’?

Deion Sanders has recently taken charge as the football coach at the University of Colorado Boulder. Sanders has swiftly become a popular name in the college football scene for how he is turning things around. Experts opine that the effect he is having on college football is comparable to what Tiger Woods was doing to golf twenty years back. 

Colin Cowherd, popularly known as ‘America’s honesty broker,’ recently spoke of this comparison. He narrated how he was often accused of overly promoting Tiger Woods when he felt it was an appropriate amount. He used this comparison to justify promoting Deion Sanders. 

Cowherd claimed that there is a similarity in the way the two individuals influence their sport. He felt that their contribution is not just an aggregation of the existing market, but an aggregating of a different sector of sports fans.

Phil Mickelson, who is rumored to have made more money than Woods, once popularly said this about him: “There’s nobody that’s made me more money in my life than Tiger Woods.” Although most golf fans understand and admire the mastery that Tiger Woods has over golf, there may be those who are unaware of the impact he had on the sport business-wise. 

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Woods could push up the bars of revenue for the sport, making it a much more profitable industry than it already was. To get an idea about it, here are some samples of the Tiger Effect. 

Breaking down the Tiger Effect

Here is an example of the Tiger Effect for you. A statistical study once revealed data on viewer count during the Master’s tournament. The data covered the years 1997 to 2008. During those years, they made a comparison of the viewer count between the years when Woods won the title, against the years when he didn’t. 

The average TV rating went from 7.4 to 9.5 between the two categories. A 2.1 percent rise may not immediately shed clarity on the impact, but it is huge. 

This, in fact, hasn’t changed after all the non-active years he has had in the past decade. When Woods played the Hero World Challenge in 2017, the viewership went up by 29 percent from the previous year when he wasn’t playing.

Well, that reminds us, do you think Tiger Woods will play again this year with only three months left? What do you make of the comparisons involving Deion Sanders? Let us know in the comments section below.

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