Golf is the sport of royalty, so why shouldn’t the gear be just as regal?
FootJoy has long been associated closely with the sporting event, so much so that the two seem almost tantamount to each other. Therefore, it is no surprise that when it comes to celebrating a century of creating the best-ever designs of golf gear, FootJoy chose to release their newest design during the 2023 US Open Championship.
Irish Golfer took to Twitter to share the much-awaited news with fans about the Premiere Series Centennial Wilcox.
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At this week's US Open, FootJoy have released a limited edition Premier Series Centennial Wilcox. A shoe celebrating 100 years of design and innovationhttps://t.co/SgsDOlopgW
— Irish Golfer (@IrishGolferMag) June 13, 2023
Golfers who are preparing for their participation in the US Open are just as excited about flashing these elite designs.
The design of the Centennial Wilcox resonates strongly with the United States
Fans want to know what is so special about the Centennial Wilcox that it is being released this week during the US Open. Well, for one, the color scheme of the shoes resonates profoundly with the United States in general. The US-based company used the primary colors of the US flag- red, white and blue, to add vibrancy and patriotism to their design schematics.
Read More: Tiger Woods Reveals Why He’s Wearing FootJoy Shoes and Not Nike – EssentiallySports
FootJoy, as a brand, is celebrated for their unique innovative style, which it implements quite elegantly. The patented leather shoes feature blue uppers and collars, white overlays and heel counters, and a red lace cage. The golden eyelets are an ingenious addition that adds a bit of flair to the red backdrop.
VersaTrax comprises the outsole; it is popular for its durability and incredible grip regardless of the surface. It is certainly a thoughtful design for golfers who need to battle lush greenery, sand, and water in similar measures.
Recently, in 2022, legendary golfer, Tiger Woods also expressed his newfound love for FootJoy owing to his age and constricted mobility. “I have very limited mobility now. Just with the rods and plates and screws that are in my leg, I needed something different, something that allowed me to be more stable. That’s what I’ve gone to,” he said.
How FootJoy came to be synonymous with Golf shoes
Back in 1927, the Field and Flint company released an edition of golf shoes that were so comfortable and stylish that Walter Hagen’s entire team opted for them during the Ryder Cup. The line of footwear reflected innovation and high quality.
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Shortly after, the Field and Flint company was acquired by Stone and Tarlow. General Mills Inc. then purchased a controlling interest. The preliminary success of the particular line of footwear that attracted the attention of golfers became the primary focus of the new acquisition. The company was eventually renamed FootJoy, and diverted wholly into producing a variety of golf equipment.
Many successful golfers have sported the unique and innovative designs of these shoes while taking the swing including Tiger Woods, Justin Thomas, Max Homa, and Lee Westwood.
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The company’s first success in the Golf arena was with shoes. With the upcoming 100-year celebration, they thought it fitting to once again design an exemplary line of comfortable golf footwear. Do you think they’ll break another sales record with the US Open? Let us know in the comments down below.
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