Although golf and high fashion don’t usually mix, and players keep it simple on the greens. However, at the 2024 Masters, they did so in a way that had everyone talking. Star golfer and Malbon Golf brand ambassador Jason Day was the target of controversy after showing up in several out-of-the-ordinary outfits throughout the competition.

Day kept his cool in the face of controversy, saying he was just comfortable in the attire and concentrated on the competition. He also revealed that his sponsors made the clothing choices, raising the possibility that he didn’t have much say in the matter. Interestingly, this begs the question – was there a benefit to Malbon’s brand image, or did the negative publicity around Day’s attire hurt it?

Charley Hull sports printed Malbon sweater

Charley Hull has had a good run on the LPGA Tour this year. The current world No.7 has made it in the top 10 in two events this year and is currently practicing for the first major of the year, the Chevron Championship. Besides her remarkable performances, Hull has been creating waves with her flawless sense of style. The 28-year-old has been wearing colorful and eye-catching clothes from Malbon Golf as their ambassador.

Hull recently uploaded a picture of herself on the course to Instagram wearing a bright blue sweater with the Malbon emblem clearly visible on it. This was paired with an off-white skirt that also prominently showed off the brand’s bold logo. Reminiscent of Jason Day’s Masters outfits, the same one he received flak for.

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In an interview with the Par 3 Podcast, this is what the founders said, “I think it’s amazing what Jason Day will wear and how he can look fashionable while playing golf.” Their support for Jason Day was evident through this comment. They went on to add, “if you saw someone wearing on the streets of New York Soho it wouldn’t be a deal at all. You’d be like oh that guy looks great with the fact that he is wearing it on tour I guess it really upsets people and I think it’s funny because you know people are really really rattled by it and I think that really shows how what Malbon’s doing you know is shaking things up.”

Hull’s wardrobe has received tons of appreciation from her fan base, in contrast to Jason Day, who drew criticism for wearing similar apparel with the Malbon logo. So, what could be the reason for this stark difference in the fans’ opinions?

Lovely jumper: Fans are all praise for Charley Hull’s sweater

The stark variation in responses to Hull and Day’s Malbon-branded attire draws attention to the complications in public opinion and the importance of execution when it comes to golf fashion. Hull’s post’s comments section points to the positive reaction her outfit has gotten.

One fan commented, “Your outfits are WAYYYY cuter that Jay Days” This comment from the fan shows that they obviously prefer Charley Hull’s style. The commenter used laughing and shrug emojis at the end, indicating that the fan thinks Day’s outfit is less attractive or even funny compared to Hull’s.

Another fan commented, “What’s this outfit rating @charley.hull 10/10?” Hull’s attire has received a lot of praise from this fan, who even gave it a perfect 10/10 rating. The comment implies that the fan is looking for approval from others, including Charley Hull herself.

A simple “Lovely jumper” was all one fan had to say in their emoji-filled comment. This admirer’s reaction to Hull’s blue sweater is simple and supportive, using emojis to convey his appreciation for the fashionable sweater.

A fan remarks, “Good luck, gorgeous.” This fan response also uses the heart-eyes emoji along with the adjective “gorgeous” to compliment Hull’s appearance, as well as wishing her luck at the next Chevron Championship.

Finally, one fan directly brings up the controversy by commenting, “can’t wear that sweater at the Masters”. This fan’s comment directly links Hull’s sweater bearing the Malbon brand to the issue surrounding Jason Day’s Malbon Masters outfit. It is implied that Hull’s outfit, which her supporters praised, would probably come under equal scrutiny from the Augusta National administration, who imposed a strict dress code on Day.

Together, these fan responses show how well-received Charley Hull’s outfit has been, in contrast to Jason Day’s negative reaction to his Malbon-branded apparel. The comments range from direct comparisons to positive ratings to simple yet heartfelt compliments, all of which emphasize the golfing community’s appreciation for Hull’s fashion choices.