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Is Bryson DeChambeau more popular on YouTube than in golf? The pro golfer/content creator has been on a roll in the past 52 weeks. He has found a lot of success in various spaces, making him one of the most successful players in recent times. In 2024 alone, he had a major victory at the U.S. Open, overcoming the threat of Rory McIlroy to win the 2nd major of his career. This increased the popularity of his YouTube channel as his subscribers shot up. He followed that with an amazing ‘Break 50’ segment with Donald Trump to draw in many more fans to his channel and to the sport of golf.

When it comes to LIV Golf, he captained his team to the top of the leaderboard before the knockoffs. DeChambeau also finished 6th on the individual leaderboard of LIV Golf last season with 7 top-10 performances throughout the season. All his efforts have seemed to pay off as opinions about him have shifted a lot in the past few months. There was a time when the golf community criticized Bryson DeChambeau for his out-of-the-box approach to golf, but those same qualities are praised now. But more on that later.

The mad scientist joined the 5 Clubs for an interview a few hours ago speaking to The Athletic reporter Gabby Herzig about his experiences so far. The conversation started with a brief introduction and discussion about the opportunities the pro golfer has received after switching to LIV Golf. Then the host asked him what he had learned about himself while gaining so much success and loyal fan following.

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Speaking to the host and the YouTube audience, DeChambeau simply replied, “I’ve learned how to become more of who I am,” stating that his success has allowed him to be true to himself and that this is the biggest thing he has learned from doing YouTube golf. He mentions how he often checks “reactions” and “comments” about himself. The 31-year-old also said that whenever he goes to the course, he has more people asking him about his “YouTube channel” than his “U.S. Open win,” confirming that he has grown much more famous as a content creator, which is “inspiring” to him. Talk about bagging the biggest win of your career, only for your fans to be more inquisitive about your content creation journey!

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Bryson DeChambeau mentions how professional golfers have not really “dove into” the YouTuber space to showcase a different side of golf. He acknowledged how Phil Mickelson is trying to get into it and even talked about the Tiger Woods – Grant Horvat collaboration, saying that it would be “good for the game of golf” if this space started growing. Speaking about his perception of the fans, he says that he sees them individually as “someone that wants to be entertained and wants to feel a part of a person’s life,” reflecting on how such ventures help the audience connect to the golfers.

This helps the players create an “empathetic loyal relationship” with each of their individual fans which DeChambeau says has “made me a better person ultimately.” The 2X U.S. Open winner says that he has “learned a lot from my fans. They’ve given me an opportunity to discover more of who I am and also helped me understand what others want from the game.”

It seems that Bryson DeChambeau has really found a connection with his audience, which is helping him be a better golfer, YouTuber, and person. Maybe that has contributed to his success. But wait, there’s more. Throughout his career, the 31-year-old is known for making certain things cool, like single-length iron rods, bulking up, overpowering Winged Foot to win his first US Open, etc. And he has vowed just the same for 2025.

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Is Bryson DeChambeau redefining golf fame by being more popular on YouTube than on the course?

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“I’m building some equipment that you guys might know or might not know about, but we are very excited to be showcasing that next year,” DeChambeau said on The Loop podcast. “We’re going to change the game. We’re going to ruffle some feathers I’d say, in a good way, a really good way. We’re going to innovate beyond what’s known so far.”

Last season, during his victory at the Pinehurst, he carried an LA Golf Bryson DeChambeau prototype driver as well as an LA Golf Armlock prototype putter. And this year, the golfer aims to have his entire bag from LA Golf.

However, there are other factors that have also had a major influence on his growth.

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Bryson DeChambeau’s growing success

As mentioned earlier, Bryson DeChambeau started gaining popularity when he won the U.S. Open last year. While this was his 2nd victory in the same major in the span of 4 year period, fans were not particularly fond of him when he first won it in 2020. But his biggest break came when he invited the 47th POTUS, Donald Trump, to his channel. The two shared great conversations throughout the 56-minute video that pleased a lot of fans. Moreover, they were shocked to see how good of a golfer Trump really is, making the video even more popular. Even today, that segment of the ‘Break 50’ series is consistently growing as it has reached 13 million viewers.

This also opened doors for DeChambeau to appear beside Trump and his associates a few times. He was invited to the stage after the billionaire’s presidential victory last year. The mad scientist was also in the group watching Elon Musk’s SpaceX launch back in November 2024. This just shows how much influence DeChambeau has gained outside of golf. There is no doubt that a pro golfer is lined up for a bright future in any venture he is a part of.

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Do you also believe that Bryson DeChambeau is a much more popular content creator than a golfer? Share your views in the comments section.

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Is Bryson DeChambeau redefining golf fame by being more popular on YouTube than on the course?