Progress! This is the trajectory that TMRW Sports is following. TGL, backed by TMRW Sports has faced delay because the venue, SoFi Center’s roof exploded, but it has not shattered the resilience of the team. The project is very much on and will be on the floor in January 2025. Many high-profile names are joining hands to make this venture a big one. This time, it is for the Chief Revenue Officer position, and the chosen name is Jason Langwell.

If you are wondering, yes, it is the former Executive Director of Rocket Mortgage Classic at Intersport, Jason Langwell. After dedicating 10 years of his career to Intersport, Langwell recently announced his appointment as the CRO of TMRW Sports. On his LinkedIn profile, he wrote, “I’m happy to share that I’m starting a new position as Chief Revenue Officer (CRO) at TMRW Sports!”

Talking about his new role, Langwell said, “We have this unbelievable model, we just have to get people to go through the experience. We have the concept and we’ve got to turn that concept, that thought, into something tangible. Everything that’s a topic right now in golf, a headline, it’s in TGL,” Langwell added. “Innovating, player experience, team golf, every single topic every week is essentially sub-bullets to what TGL is.” Langwell will report to McCarley and will oversee all partnerships, revenue, and fan experience.

At present, the higher positions at TMRW Sports are taken by some of the crucial names in the industry. The list reads: Wendy Caves as the Chief People Officer, Jason Langwell as the Chief Revenue Officer, and Regina O’Brien as the Chief Marketing Officer. Caves has previously worked for LPGA as the Senior Vice President of Global Talent and Culture. On the other hand, Regina O’Brien served as the head of Marketing and Communications for Augusta National Golf Club. However, before getting the position of CMO, she worked for the last six months as TMRW Sport’s interim CMO.

According to Golf Business News, “TMRW Sports founder and CEO Mike McCarley said TMRW’s staff size is now around 70, with about 20 of those having worked together in some capacity at either NBC Sports or Golf Channel.”

This new venture, with its incredible workforce, was recently valued at $500 million. Such a high value almost a year in advance from when they officially open for commerce. Shocking, is it not? Let us take a brief look.

TMRW Sports is valued at $500 million

Founded by Tiger Woods and Rory McIlroy in 2022, TMRW Sports is already reaching heights. Last month, the organization received the support of Dynasty Equity and Connect Ventures. Co-led by K. Don Cornwell and Jonathan Nelson, after the founding round with Dynasty’s investment contracts, TMRW Sports was valued at $500M as per Bloomberg.

Moreover, that tie-up also suggested a possible venture toward women’s golf. According to K. Don Cornwell, “Our goal has always been to partner with world-class management teams in sports that have a big following.” He further added the plans and visions that TMRW Sport has at the moment and the possibilities for the near future. “TMRW is taking intellectual property and applying it in such a way that’s going to not only get existing fans excited but bring new fans under the tent. And, since accessibility and bringing diversity into sport is among our priorities, it’s a great fit.” 

What do you think of the new addition of Langwell to the TMRW Sports team? Let us know in the comments below.