‘Proud Moment for Me’ – Toto Wolff Takes On a New Challenging Role

Mercedes F1 team principal Toto Wolff has assumed a new role at the Saïd Business School of Oxford University. He will work in the capacity of an Associate Fellow till October 2023, guiding the “business leaders of tomorrow.”

Wolff has been at the helm of the Mercedes F1 team since 2013 and has achieved unprecedented success in his tenure, helping the team to last seven drivers’ and constructors’ championships under his leadership. Beyond F1, Toto is also a partner in the Mercedes-EQ Formula E Team and continues to invest in tech start-ups.

Proud moment for Toto Wolff

The Austrian has a plethora of experience in managing high-performance culture for so long. He made it to the top after starting from scratch. As such, this honor does not come as a surprise.

He is overwhelmed with this opportunity and would like to contribute to the best of his capacity. ‘To become an Associate Fellow at an institution as prestigious as Oxford Saïd is a proud moment for me,” said Wolff.

“Sharing my experience with students, full of energy and motivation, is richly rewarding and I’m grateful for the opportunity to combine my passions for entrepreneurship, leadership, and high-performance culture in the classroom at Saïd.” 

Wolff’s prior association with Saïd Business School

The Austrian was working closely with management professor Michael Smits last year. He featured in episode 4 of the lecture series called ‘Leadership in Extraordinay Times.’ The topic he was addressing was, “Driven: How to fuel success through adversity” hosted by Smits. The discussion mainly focused on how the sport changed during the COVID-19 pandemic.

With a new set of rules in place, it felt like a different ball game altogether. Adapting to the new times is the key and the episode revolved around that.

Wolff has also given significant insight on topics relating to mental health and the dynamics of managing high-powered talent. He also discussed the challenges of re-inventing organizations and industries for the future.

“Obviously, Toto is best known for his winning streak as a team manager in Formula 1, but let’s not forget his track record as an investor and entrepreneur,” said Professor Smits about Toto.

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