Formula 1’s recent global appeal isn’t only attributable to its foray into the US markets and Netflix’s Drive to Survive series. A lot of it boils down to the mega social media reach the teams have. Ask Formula 1 fans and they’ll tell you that social media admins of all ten teams should be the highest-paid employees of the whole organization!
The memes and all the banter that goes on the official Twitter and Instagram accounts make fans relate and follow them more religiously. Even off track, these teams battle for fan engagement and traction. And it would appear that Mercedes’ latest Lewis Hamilton post may have taken the cherry!
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Lewis Hamilton has a habit of posting shirtless motivational photos! Can you blame the man? However, fans had quickly linked his posts to major F1 drama in the past. It would appear that every time Hamilton posted one of his ‘thirst traps’, something went down in the F1 world. And now it would appear that the Mercedes admin has jumped onto the bandwagon!
Fans react as Mercedes admin joins the ‘Lewis Hamilton curse’ bandwagon
The official Twitter handle of the Mercedes F1 team shared a picture of Hamilton showing off his physique. They captioned it, “What @F1 drama is going to kick off today…” This was an apt nod to the Lewis Hamilton curse memes. One fan even commented. “Lewis said” with a picture of a man with Hamilton’s face photoshopped, hitting a buzzer labeled ‘more violence‘.
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Let’s take a look at just a few of the fan reactions from this top-drawer Tweet by the Mercedes F1 admin.
Lewis said pic.twitter.com/JAGEyyrZTl
— Marina (@xxoMarina) January 10, 2023
THEY KNOW😭😭😭😭😭 https://t.co/1ZLS0qnRRT
— paloma!!⁵⁺⁴⁷🐝 (@slaycedes4463) January 10, 2023
ADMIN KNOWS ALL THE JOKES pic.twitter.com/C2hwHwLpGH
— paulyne🐉🇹🇿 (@paulyne777) January 10, 2023
F1 fans stormed the social media platform to marvel at the genius of the Mercedes admin. A swarm of fans came on to Twitter and started sharing their reactions to this fitting ode to one of the most rapturous memes of our time.
lmaooo they know the curse😭 that means lewis know too😭😭
— . (@XNDALEWIS) January 10, 2023
imagine after this some merc stuff goes down https://t.co/q5oSJkaNK4
— thoughts by isha (@imgoingcrazysmh) January 12, 2023
merc admin manifested this https://t.co/qqJpThzGfB pic.twitter.com/vxBFNkFqo6
— no⁴⁴ 🏳️🌈 | octacampeão (@worldchamp44) January 10, 2023
Admin knows https://t.co/ZUoakf9hBe pic.twitter.com/efxXbHH22n
— Nicole Powell (@nicol3pow3ll) January 10, 2023
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The way the admin knows our inside jokes 😭 a real one https://t.co/KVeXczXRfi
— Alissa (@sirhqmilton) January 10, 2023
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Fans couldn’t hold back their hilarious reactions to this spectacularly epic tweet from the team from Brackley. Wonder what Hamilton thought of all this?
ADMIN YOU ARE THE MAN pic.twitter.com/SOmsGj9nrR
— KR!M0U⁴⁴ 🏆 (@Merccult44) January 10, 2023
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The Mercedes admin really went for the win here? But according to you, which Formula 1 team has the best social media handle and admin?