Mercedes F1 Use Memes & Banter to Hint at New Car for 2021 Season

Recently, Mercedes took to social media to hint at the unveiling of their new car for the 2021 Formula 1 season. Even though they did not reveal much about the car itself, fans were quite excited. This post comes in the thick of their contract negotiations with Lewis Hamilton.

Fans hope the announcement about the car could be a positive sign about the driver line-up. However, there is no official announcement about the driver line-up from Brackley-based outfit yet.

Like always, their social media team used the posts to show everyone that the track is not all they dominate in the world of F1.

Mercedes teases the W12

The post did not reveal much about the car; however, it got fans eager and excited to see what the 2021 car would look like.

Then, their Twitter handle posted a meme about the team preferring the W12 over its predecessor, proving once again that their meme-craft, much like their racecraft, is world class.

What to expect from the new car

With teams allowed to carry over their chassis from the 2020 season, fans would expect the cars to be similar.

However, in a video released by Mercedes on their YouTube channel, Technical Director, James Allison outlines the process of making the new car.

“We found ourselves in this very, very unusual position over the winter of not having all the normal stresses and strains on the organisation of the huge production effort of making a new chassis….because many of those aspects of the W11, our 2020 car, were simply inherited in 2021 by the W12.”

He further went on to say that most of the work being done is with regards to the aerodynamic tweaks. For the 2021 season, teams have to make these changes in an effort to reduce the wear and tear on the tires.

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