Formula 1 has recently begun yet another campaign to ensure that the sport reaches the most amount of people around the world, irrespective of age and other factors. The Hungarian Grand Prix weekend will introduce the first-ever ‘children’s broadcast’ title ‘F1 Juniors’. Filing in the designation of Sky F1 Junior Presenters will be Braydon and Scarlett, and young go-karter Zac according to Formula1.com. A big day for the kids, but Lewis Hamilton ensured that for Zac, it would be a day he would never forget.
F1 has obviously chosen kids such as Zac who have the potential to pick up the baton from greats of sport on the broadcasting side of things. But while Zac was busy giving his ‘audition’ to become the next Martin Brundle, Christmas came early for the young lad as 7x champion, Hamilton had something wholly different and special in mind for him.
Lewis Hamilton makes young F1 fan’s life
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Zac is a diehard Lewis Hamilton fan. He said as much during the broadcast when he was quoted as saying, “It was beyond anything that I can ever imagine in my whole life. It was the best experience. It was the best day of my life. I got to meet one of the GOATS of F1, as I say the GOAT of F1; 7-Time WDC, 103 race wins, 103 career poles.”
Sky F1 junior presenter Zac meets Lewis:
"It was beyond anything that I can ever imagine in my whole life. It was the best experience. It was the best day of my life. I got to meet one of the GOATS of F1, as I say THE GOAT OF F1, 7-Time WDC, 103 race wins, 103 career poles. 1/2 pic.twitter.com/9W4n28PbW6
— Sir Lewis Updates (@LH44updates) July 21, 2023
They say never meet your heroes. But luckily for Zac, he did! And what did Hamilton have in store for him? Well, he let the young boy try out his exquisite $15,000,000 (approx.) toy – the Mercedes W14. Zac revealed, “He even let me sit in his car, and it’s actually a brilliant experience. I couldn’t have asked for better.”
Zac has been living out his dream thanks to Hamilton, but the young presenter also has a huge role to fulfill now. Especially if he would like to be like Martin Brundle or David Croft in the future.
F1’s latest expansive enterprise
Formula 1 is on the rise. And the sport doesn’t want to even give an inch when it comes to making the sport accessible to everyone. With this latest iterative broadcast, F1 wants to appeal to the kids and build them up to become diehard fans of the future.
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SNEAK PEEK 👀
Our drivers like you've never seen them before!
The first ever F1 broadcast for kids will feature special avatars of all 20 drivers
Live on Sunday on @SkySportsF1 and @skysportformel1 pic.twitter.com/tm9gObJge8
— Formula 1 (@F1) July 20, 2023
Director of Media Rights and Content Creation at F1, Ian Holmes proclaimed, “As Formula 1 continues to grow in popularity, we are delighted that we can work with our long-standing partners at Sky to create something that allows us to showcase the drama and excitement of F1 in a new light to the next generation of fans.”
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Do you think this innovative ‘children’s broadcast’ is the right way forward for the sport?
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