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via Getty

via Getty

Haas F1 is hilarious! We repeat, Haas F1 is hilarious! The American racing team’s marketing has done wonders this season. The Kannapolis based team’s comical aesthetic is quite honestly unmatchable.

Gene Haas owned team is incomparable because of many reasons. They have the capability to climb up the rankings; they boast an aura like none other, and they also provide the F1 community with some of the most valuable memes.

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Ahead of the Miami Grand Prix scheduled for May 6-8, every team is looking forward to promoting themselves. While to their credit, all of them are doing a great job, but the world is clearly a Haas fan.

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Miami is famous for its luxurious, lavish, and flamboyant life. A lot of people know this city from the famous (or infamous) game Grand Theft Auto. After just one gameplay, most players went like: What is this city? How do we get to live here? Those palm trees, irresistible party vibes, and posh houses are few of the many things that the incredible city is famous for.

Haas F1 uses a genius marketing idea as Twitter reacts

Haas made one of the most iconic posts of this year. Whether they were the first ones to do it or not is another story, but they were arguably the best ones to do it. They actually made a collage of pictures, matching a similar theme of the GTA game visuals. Not going to lie, we were waiting for someone to remake or use this iconic backdrop.

Twitter has now reacted to this one-of a kind promotion post.

Many creative fans designed their own GTA backdrops. This is a recurring theme in several posts, and the most relatable one to the city of Miami. From making Lewis Hamilton hold a gun, to donning Max Verstappen in a floral shirt and golden chain, the craziest of outfits are being thrown on these drivers.

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This is not the first time that the American team has done something like this. They’re actually not scared of making a little fun of themselves. In a meme like situation, Haas F1 has previously posted Kevin Magnussen‘s hilarious comeback picture. Fans received it well, and loved the humour that the team presented.

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Ahead of the Miami GP, we would expect Haas to deliver a strong front.