Organizational management is quite difficult, especially in current times. If you are a content creator who wants to make a popular brand, things get even more complicated. We all can agree that rising up the content creator ladder and maintaining a brand image at the same time can be quite challenging. Thus, the rise of MrBeast as the YouTube king and an entrepreneurial figure is appreciable.

In a recent post, Jimmy Donaldson opened up about how this climb through big-budget videos takes a toll on a content creator.

MrBeast talks about the mental stress of content creators.

One of the most competitive fields in the digital era is content creation. With each passing day, more individuals are attracted to the field, adding more pressure on the existing artists. Moreover, to get something viral amidst tons of quality content is quite difficult. Thus many creators move to create extravagant videos which they hope will outshine their competitors.

The 5-20 minute videos that we as viewers see on the screen have tons of background work done on them. This hidden work that goes on when creating massive budget videos can be quite disturbing for the content creator. MrBeast, who is known for such extraordinary videos recently talked about the mental toll that such creations can give to a creator.

According to Jimmy, when you become a content creator who is expected to create quality extravagant content, there are lots of factors that are at stake. The first and foremost is to satisfy the fans. From the beginning of making the video to the time it airs online, one key factor on which the future of the content creator hangs is fans. This brings added pressure on the creator.

Additionally, when creating such massive content, there are a lot of people who become part of it. The camera crew, on-screen and off-screen staff, costume designers, and so on. These people likely would be belonging to the content creator’s organization and thus they are dependent on the creator.

The fact that their future depends on the creator, can be quite tough. MrBeast talks about how everything can fall apart if the content creator is absent from the picture or disappears. The full organization may tumble down like a domino if the very base that it holds disappears.

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Donaldson ended his Tweet with a piece of quality advice to aspiring YouTubers and content creators. He stated that if someone is making a whole organizational structure through their channels, they should need mental toughness. He warned that if this element is absent, the chances of the creator burning out and quitting are highly plausible.

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What are your thoughts on this MrBeast perspective? Do mention them in the comments below.