Can Feastables Make Mrbeast the First Content Creator Billionaire?

MrBeast is the biggest content creator on the internet. The 25-year-old has created a name for himself with his philanthropy and all his entertaining, high stakes videos. From his humble beginnings as a guy who loved YouTube to becoming the biggest solo content creator on the platform, MrBeast has done it all. So what’s next for him?

Along with all this popularity, the YouTuber has also earned a lot of love and money. With the pace at which he is growing his brand, many fans wonder if he will be the first-ever content creator billionaire. While the road to becoming a billionaire is tough, his snack brand could surely get him there.

The success story of MrBeast

Starting at the age of 13, Jimmy Donaldson, better known as MrBeast, has become the biggest content creator this year. The 25-year-old topped the Forbes list for the highest-paid creator in 2022. The YouTuber reportedly earns over $54 million yearly. Further, he has an estimated net worth of $500 million. However, netizens believe he is on his way to double his net worth and become the first content creator billionaire.

According to estimates, the YouTuber earns around $5-6 million each month via YouTube’s ad revenue and paid sponsorships. The 25-year-old was spotted promoting KSI and Logan Paul’s PRIME in his latest video. Many fans believe PRIME paid MrBeast a hefty sum to promote. This huge sum is all thanks to the entertaining videos Donaldson creates. However, just ad revenue and paid sponsorships alone might not be enough to help the 25-year-old cross the billion-dollar mark.

MrBeast realizes this too, as he has expanded his horizons further from just his main channel. Other than MrBeast, Donaldson runs the YouTube channels Beast Reacts, MrBeast Gaming, MrBeast 2 (formerly MrBeast Shorts), MrBeast 3, and the philanthropy channel Beast Philanthropy. Apart from these channels, the YouTuber has channels in almost all major regional languages, like Spanish, Japanese, Russian, and Hindi.

All these regional language channels have around 5 million subscribers and the rest of the channel average around 30 million subscribers. So it is safe to assume Mrbeast is receiving significant ad revenue from all these channels. However, he has another business venture that can significantly boost his net worth.

MrBeast and Feastables

Today’s content creators realize they have a unique opportunity to influence people’s decisions. Many gaming content creators have started gaming companies and many tech reactors have started tech brands. However, none of them have reached the success MrBeast reached with his brands.

MrBeast himself knows the true potential of his product. In an interview with Forbes, he said, “One thing I noticed is I could go stand in any Walmart in America and random people come up and ask for a photo or I could go stand in Target, or a gas station anywhere. It just clicked once we started putting these in retail, those same people that if I stand there will ask for a photo, they’ll also buy our product.”

The YouTuber is successfully able to tap into the true potential of his brand. And this might be the key to him becoming the first billionaire content creator.

How can Feastables significantly boost MrBeast’s net worth?

During his course of reaching the top of the YouTube charts, Donaldson also spent time investing in other ventures. He has started an NGO named Beast Philanthropy, with Darren Margolias as the executive director, and Beast Burgers, which is on its last legs. His most successful venture is his chocolate brand, Feastables. And this brand might be the key for him to become a billionaire.

Read More: MrBeast Philanthropy: The Story of Internet Hatred & His Secret to Tackle Criticism

Currently, the brand is valued at around $50 million. This is a big valuation for a company that started just last year. Further, the YouTuber also secured a $5 million investment in January for the snack brand. Donaldson would be the first creator of his kind to reach such a valuation. And he can grow the brand even further, all thanks to his popularity.

The valuation of the brand is also expected to grow as it now sells products in multiple countries. MrBeast can expect a hefty net worth from his brand venture. For example, YouTube kids’ channel CoComelon and its parent company were sold at a valuation of $3 billion. Feastabales’ main competitor Hershey’s also has a net worth of $38.57 billion. If done correctly, MrBeast can also expect a valuation of around $100 million from the snack bar brand in the coming years. This will significantly boost the personal net worth of the YouTuber, too. While there is still some time for that to happen, Feastables is surely going to be a big part of YouTuber’s growing net worth.

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