MrBeast Comes Out Clean Days After Fans Discussed About a New Change in His Content Strategy

With a streak of successful videos, MrBeast has become the biggest solo creator on YouTube. Along with the success, there has also come a keen interest from fans in every move the YouTuber makes. From talking about his journey since 2015 to his position in the upcoming Sidemen Match, fans want to know everything about him.

With MrBeast under the microscope, netizens recently spotted some changes occurring in the thumbnails of his popular videos. Now the YouTuber has come forward to affirm the changes spotted by the fans, and also came out clean as to why he took those steps.

Fan spots a drastic change in the thumbnails on MrBeast’s videos

A few days ago, a fan shared his findings on Reddit about the changes being made to MrBeast’s video thumbnails. He shared that the YouTuber is changing only his face in his thumbnails from open mouth to just showing teeth. However, the fan had no idea why the YouTuber was doing that.

The surprised open face of MrBeast has become an iconic trend on YouTube. Many budding YouTubers started to copy the same to enhance the click rate on their videos. However, now MrBeast has started to change this, leaving the internet in a state of confusion.

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Many netizens started forming their theories as to why the YouTuber was doing this. A fan speculated this was to get better results on the YouTube algorithm, while another speculated that a closed face felt more natural. The real why MrBeast did that was still up in the air. However, the fans did commend him for focusing on these minute details in his videos.

MrBeast confirms he is making the changes and shares why

Following the discovery made by netizens, MrBeast came clean on Twitter recently. He shared that the changes pointed out are indeed happening and the reason behind them is watch time. He shared the videos with closed mouths are garnering more views. Furthermore, he cheekily said, “My mouth is now closed in all my thumbnails but the war has just begun. We must not rest until mouths are closed in everyone’s thumbnails.” 

He followed up his watch time claim with more results. He consistently tested out different thumbnails and saw what the audience liked. MrBeast even went on to say, “My mouth would have closed years ago if I had this tool.” With this revelation, MrBeast has waged an all-out war against the shocked face meta he popularized.

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