Microsoft Takes Over $68.7 Billion Deal With Activision Blizzard By Giving It A New Look On Combining with Xbox

Lately, collaborations have become a trend. For it motivates the amalgamation of two cultures or two lines of thought to bring out a fabulous end product. Often, collaborations are witnessed on gaming platforms in form of skins, merchandise, and game editions. But this move by Microsoft seemed to have brought something out-of-the-box.

The Microsoft-owned company, Xbox, has been one of the most successful video game-producing companies. More so, they have achieved this accomplishment through their commendable efforts. From compelling controllers to immersive gameplay interfaces, the company stands as a strong contender in the industry. And something tells us that they might have firm intentions of enlarging their family.

California tech company looks to firm its stance on billion dollars deal

In January, Microsoft voiced its intention to purchase Activision-Blizzard for $68.7 billion. Though the deal is surrounded by investigations, the California tech company has made a riveting move. And it seems they want the whole world to realize, as they said in this new development, “How our acquisition of Activision-Blizzard fits into our gaming strategy.”

Recently, a development took shape from Microsoft’s end. As the company has launched a website for the Activision Blizzard Acquisition. On the website, the company has column-wise described the benefits of “Xbox + Activision Blizzard,” for players, creators, and the gaming industry.

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To sum up, the company listed points that would bring more games on “More devices including Xbox, PlayStation, phones and online.” Under the “game creators” column, they said the benefit to be, “Better revenue and fair marketplace rules through our app store principles.” Lastly, they said, “Emphasis on positive workplace culture and increased local investment from Microsoft in studios and creative ecosystems around the world,” as the benefits for the gaming industry.

Microsoft Gaming CEO Phil Spencer has a message for the community

Understanding the website’s content, one can figure out that Xbox company owners, want this amalgamation for the welfare of the gaming community. Above all, they want to take every aspect and every contributor with them while they do so. “When we do this, we all win,” the website said, while mentioning their motivation to do good for the gaming community wholly.

Moreover, Microsoft Gaming CEO, Phil Spencer, also left a note for the visitors of the site. Hence, the note said, “Giving players choice in how they play their games makes gaming more accessible and leads to larger, more vibrant communities of players. Choice is equally important to developers. Developers benefit from having a diversity of distribution and business models for their games. Choice unlocks opportunities for innovation and enables the industry to grow.”

Thus, it looks like Microsoft has reflected its outlook towards the “acquisition” Activision-Blizzard. And it’s on the future to unravel the events that would decide how things turn out for both parties.

In your opinion, how do you think this move would be fruitful for the community? Do share your thoughts with us in the comments section below.

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