MrBeast is one of the most successful YouTube creators in 2022. The content creator amasses a $58 million net worth, ranking in the top ten list of the richest YouTubers. To date, the man has entertained fans with his bizarre challenges and expensive purchases, always going out of his comfort zone to produce content. And it’s not like fans haven’t appreciated him enough as he recently crossed the 100 million subscriber mark on his main channel.
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In the past few weeks, Jimmy has been featuring on multiple podcasts across the states, sharing meaningful insights from his personal life. Interestingly, he’s also shared his personal views about various things such as business, platforms, the stage where YouTubers are, and a lot more. Out of all, his take on TikTok in comparison to YouTube stunned the podcast hosts as Jimmy spit some underrated facts in conversation.
MrBeast speaks about the future of TikTok and YouTube
Jimmy Donaldson, better known as MrBeast, has contributed thousands of hours to creating content for YouTube. He started his journey in February 2012, aiming to cross 100 million subscribers one day. And knowingly, look how well it worked out for him.
While Jimmy has always focused on making long-form content, he recently developed the knack for shorts as he found tremendous potential in them. TikTok initially introduced the idea, as they understood that people have a shorter attention span.
While TikTok had its time ruling the markets, other social media giants entered the space to keep pace. MrBeast had an interesting take over this during his Full Send Podcast feature as he laid down some thoughts in conversation.
He felt that YouTube would take over TikTok soon as they launched Youtube Shorts a while back. While they had a similar concept to its rival, they catered to a different style, allowing them to bag much more exposure compared to others. They also have the upper hand, as YouTube existed far earlier in time compared to TikTok. So, ideally, it has already marked its territory in the market.
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“I thought the same but YouTube Shorts, they’ve really taken some huge strides,” Jimmy said while stressing more on the topic. In January, YouTube launched a service to allow its creators to mint money even with YouTube shorts. They started a “partner program” where creators could earn ad revenue in the ‘Short’ space.
“So starting in January, if you get like, hypothetically, a billion views on TikTok, whatever that is, that’s like $1,000. A billion views over here on YouTube? I mean, that could literally make you like $100,000,” MrBeast said, supporting his platform.
Jimmy thinks TikTokers might transition to YouTube soon
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After sharing his thoughts along with numbers, MrBeast also shed light on TikTok’s creators. He said that celebrities like Addison Rae and Charli D’ Amelio would soon transition to this platform as they understand what’s best for business. I mean, it all depends on when YouTube makes the Shorts program worldwide accessible as then it would just be a matter of months before the red platform reigns over the ByteDance franchise.
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