Ahead of New Need for Speed Unbound Launch EA Eyes for a ‘Rocket’ in the Stock Market

Electronic Arts, better known as EA, has once again become a top pick for investors as it started trading at a crucial level last month. The franchise dropped FIFA 23 on September 30, helping their share plum over 4%.

However, that was just a small start of the massive rally, as the share jumped $13 in recent days. And now, days later, after whirlpooling through troubled waters, the share is once again on a crucial level. 

Back in 1982, a former Apple employee William Hawkins decided to start a gaming company for users. The idea was to bring forth sports lovers together, developing ‘sport-related’ games. Since then, EA has been home to multiple hits in the eSports industry, developing titles such as NFL, FIFA, and a lot more. 

Despite an early entry into the stock market, the company’s stock barely saw a decline as it posted shiny numbers through the years. Their vision to push out better content every year helped them stand out and give fans what they expected. And now, once again, they have reached a crucial stage, resulting in a make-or-break for the next few months. 

EA crosses its fingers ahead of NFS Unbound release and massive stock market make-or-break

In the next couple of days, fans will finally have access to one of the most anticipated games, Need For Speed Unbound. The company has done a fantastic job to create hype, posting sneak peeks, videos, photos, and a lot more. 

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On the other hand, fans have appreciated the efforts, as well as the FIFA 23 launch, which churned massive revenue for the franchise. All in all, it was a win-win for them, as there were barely any fingers pointing at them. So, they could have their entire focus on creating their next masterpiece. 

While this kept the franchise and the fans busy, the company’s investors had their fair share of profits in time. EA’s share saw a decent uprise after enough consolidation as FIFA 23’s launch acted as the catalyst.

Post that, the share once again traded in a specified range, allowing investors to stay put at breakeven. However, with NFS Unbound lined up for a month-end release, it would be necessary to keep an eye on their stock as it might turn the tables soon. Alas! that depends on how well the game sells. 

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What do you think will be the outcome after the release of the latest NFS game? Share your thoughts in the comments below.