ASMR Queen Amouranth Reveals About ‘Shelf Life’ in the Streaming Industry and How “It Is Easy to Get Drowned Out”

There are a lot of streamers who have become quite popular over the years. But only a few became the face of what they are doing. Twitch streamer and ASMR queen Amouranth is one such person, who has been the face of female streamers on the internet. She has a tremendous fan following across her socials and is one of the most watched individuals on Twitch.

Her popularity is not something that is easy to maintain. Especially if you are pulling insane numbers with each of your streams. Thus Amouranth is quite careful with each of her activities as they may affect her viewership. And the internet celebrity is quite aware that she won’t be able to maintain the ‘beauty standards’ that are associated with her for a very prolonged time.

Amouranth knows that looks do not last forever

The ASMR queen is quite aware of the industry that she is a part of. The category of streaming that Amouranth engages in is quite oriented around the concept of beauty. Though it is very hard to define beauty, there are certain predetermined standards in the minds of many people.

Amouranth currently fits into these standards these people have, and it surely has boosted her hype and popularity. But she accepts that she is aware that looks do not last forever, and people can get replaced after a particular point in the industry.

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“In a career where your looks are very important, I think it is so easy to get drowned out by more attractive people every year,” Amo was seen stating to Anthony Padilla in an interview. The 29-year-old streamer was quite aware of the industry stands.

What is the Twitch Queen doing to stay at the top?

Amouranth said she is very cautious about everything that she does. Especially when a small accident or activity can cause severe repressions. She is hesitant to go paintball shooting with friends because of this very reason.

She shared a recent incident about one such backslash she faced from the community due to a slight difference in appearance. During a photoshoot, Amo fell off her horse, which left a bruise on her buttocks. She had a scheduled stream the following days, and her viewers were putting outlandish comments upon seeing her bruise. Some people were not even hesitant to call that she had human excrement on her behind.

Surely it is a difficult category of streaming where looks have a shelf life. And Amouranth is quite aware of what to do to maintain her top position as long as possible.

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