KSI and Logan Paul are two popular YouTubers known for their vlogs, gaming content, and collaborations. They have a large following on social media and have also dabbled in other ventures, such as music and merchandise. However, one venture they are not the sole owners of is Prime hydration energy drink.
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It is true that KSI and Logan Paul have founded the energy drink, but they separately own only 20% of the company and are not the owners of Prime hydration energy drink. They usually endorse and promote the energy drink regularly, but the ownership and management of the company remain with Kentucky-based merchandising and distribution experts, Congo Brands.
Do KSI and Logan Paul even own Prime hydration?
Prime hydration energy drink is a brand of energy drink that is produced and owned by Congo Brands. Specializing in developing and manufacturing innovative products for the outdoor and travel markets, the Kentucky company was founded by businessmen Max Clemons and Trey Steiger in 2014. Since then, they have been working to create products that ease the outdoor human experience. With experts in product design, engineering, and manufacturing, Congo Brands has a portfolio of products that include water bottles, hydration packs, and water filtration systems.
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Prime hydration energy drink is a product that is designed for outdoor enthusiasts, travelers, and anyone looking for a convenient way to stop for a quick water break while on the run. According to the brand description on Congo Brands’s official website, it is written, “Prime was founded by 2 social media mega stars, Logan Paul and KSI. They’ve built their following over the last decade on social media and have millions of fans all around the world. The goal for Prime Hydration was to build a better for you lifestyle beverage that people could enjoy on any occasion.”
The partnership between Congo Brands, KSI, and Logan Paul has been beneficial for all parties involved. The YouTubers have been able to use their massive following to promote the energy drink and increase its visibility, while Congo Brands has been able to benefit from the endorsement and the sales following the involvement of the popular personalities. The partnership also enabled Congo Brands to expand its product line and reach new markets.
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