The Epic Games versus Apple saga shook the world as Epic CEO Tim Sweeney launched an all-out attack against the tech giant. This seemed like a planned move by Epic since they had everything in place to call out Apple’s alleged monopolistic policies.
Tim has always been vocal about his stance on Apple’s policies. The reason he isn’t seeking any monetary compensation from them is because he wants to level the playing field for everyone. From the looks of it, he doesn’t seem to be looking to stop his verbal attacks on Apple anytime soon.
In his most recent tweet, he shared an article that took a stance against Apple and even added some statistics of his own to it.
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A really great opinion piece on the App Store fiasco by @Rizstanford https://t.co/kqGjeGtVWY
— Tim Sweeney (@TimSweeneyEpic) August 30, 2020
Two facts about Apple:
1) Apple is #3 in the world in game revenue
2) Apple doesn’t make games https://t.co/XlztLnLemC
— Tim Sweeney (@TimSweeneyEpic) August 30, 2020
The article put Apple under scrutiny and tore into the company’s alleged malpractices. The author seemed to agree with everything that Epic has been fighting for and took a stance against the tech behemoth. He even took a rather uncalled for dig at Apple when he wrote “Apple, like the big monopolies of the past, now seems to think innovation means putting out a new color or different product size while optimizing efficiency and profitability.”
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Epic Games isn’t the only one who has problems with Apple
Interestingly enough, Epic isn’t the only company that has issues with Apple’s policies. Others like Spotify, Tinder, and Netflix have all called out Apple in the past, accusing them of similar practices. Even Steam founder Gabe Newell has called out the company on its monopolistic practices.
Recently, Apple also blocked Epic’s developer access to the App Store. This came just days after the court ruled against Apple’s decision to block Unreal Engine’s developers from accessing the App Store. But from the looks of it, Apple currently wants to cut off all ties with Epic.
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Apple’s move against Epic also meant bad news for players who still have Fortnite on their Apple devices. They won’t be able to update the app to get the latest season. They also won’t be able to make purchases from the store. This is a revenue loss for Apple, while Epic has lost the ability to serve its iOS users. Both companies obviously knew that there would be collateral damage and yet, none of them are backing off.
This issue could be industry-defining because it could knock the most-valuable company off its pedestal. Conversely, it could also forever leave the game developers at the mercy of the store operators. Things are already in motion and they just might change the future of the tech and gaming industry forever.